Sally

As more and more people become aware that sun protection clothing is available, the great debate begins: is clothing or sunscreen better? Of course the best solution is to use both of them because they both play an important but different role in sun protection. So why isn't pairing that teeny tiny bikini with an entire bottle of sunscreen enough? Here's why sun protective clothing is a better option than sunscreen:

Every time something new comes onto the market, it is a consumer's right to be skeptical of it; in the case of UV clothing, nothing less should be expected. Who would ever think that clothing could have the same sun protective properties as sunscreen, a liquid that's slathered right onto the skin and why is there so much hype around this UV protective clothing?

As the sun's harmful ultraviolet radiation gets more and more exposure (excuse the pun, please!) in today's media, it's important to understand exactly how sun protection clothing plays a role in keeping us safe.

When you open up a new shop, it's important to learn the essentials of purchasing clothing wholesale. Swimwear season is just around the corner, so you should have your vendors in place soon and your orders ready to be filled. These five steps will help you select wholesale swimwear for your shop.

If there is one thing that's trendy this summer for adult swimsuits, it's UV protection. You can't be too careful these days because the amount of radiation that's reaching our planet from the sun is increasing as time goes on. Of course the natural response to this information is to simply use sunscreen with higher and higher SPF ratings, but that just isn't the answer.

Whether you have heard about SPF clothing or not, it's only natural to approach the subject with a certain level of incredulity. The technical term for the rating system used to measure clothing that is manufactured specifically to protect against the sun's radiation is UPF, also known as ultraviolet protection factor. So how does anyone know if a swimwear or another clothing item really does offer protection against the sun?

Sun protective clothes and swimwear are the answer for keeping UV radiation from the sun off our skin. As we learn more and more about just how large the danger of skin cancer looms over us, purchases of UV protection clothing and swimwear continue to rise. But just how well do these items keep UV rays out?

Swimsuit, check. Sunglasses, check. Towel, check. So what's missing from this list? A sun protective hat, of course! Any hat that has a wide brim does offer a certain level of protection from the sun, but it should be made of special sun protective material in order to do you any real good.

As a store owner, it is up to you to stay on top of what's happening in your local market. Sun protection apparel is sweeping across the world right now, so a savvy business owner will learn everything there is to know about the options and how to sell them to consumers.

Shop owners looking for wholesale swimwear have plenty of options to choose from, but a new trend in pool and beachwear is turning the market on its head. Today fashion is becoming less important than sun protection, so every shop owner who is mindful of the swimwear market should definitely include plenty of options in sun protective swimwear in their lineup.