This summer has seen some of the most interesting developments in the watch industry with designer watches leading the change in the watch fashion world. Designers watch labels like Dolce & Gabbana and DKNY launching summer ranges that wowed the public and have seen watch sales sore and now with other labels like Miss Sixty joining these well established brand names the choice on the high street this season has been even greater for the general public.
Women’s designer watches have really changed the consumer’s perception of watches this summer, with the likes of the Italian fashion legends Dolce & Gabbana launching their summer season styles in conjunction with Italy’s largest watch manufacture Binda Co to much acclaim.
Watches like the Turtle and the Prime Time have captured the essence of the Dolce & Gabbana wearer and have changed the way that the women look at designer watches. Women’s designer watches now double up as pieces of jewellery as well as timepieces.
Other companies have followed suit with the likes of Fossil launching a new range of DKNY watches which have all the wow factor you would expect from a product baring the DKNY name. With a strong presence of Swarovski crystal in the DKNY range this summer Fossil ltd have created watches that women will want and aspire to the likes of the NY3746 and the NY3950 DKNY’s womens designer watches have pushed the DKNY label further into the consumer mind and have made women want these watches.
This season’s new watches have come with high profile advertising campaigns both on the Television and in press. The use of the media gas pushed the designer brands into the public realm even more and has validated the designer brands importance in the watch industry.
Dolce & Gabbana open this season with sexually charged Television campaign which pushed the profile of D&G watches and particularly the Prime Time which has been difficult for retailer to keep on the shelf. Other companies like Police brought in the high profile figure of Antonio Bandarass and Breil have used high profile rock star JK and Eva.
Got a Question? Ask.
Ask the community a question about this article:
Frequently Asked Questions
Im looking for diesel dz5010 watch to buy but i ...
By: Allison | 11-07-2008
Im looking for diesel dz5010 watch to buy but i cant find anywhere any ideas?
Swatch Vendome, gold and black
By: Jeff | 04-07-2008
I want to know where to find a Swatch Vendome, the model with heavy dark gold, black face, gold figures and black rubber type band
Thomas Russell and son History...
By: clubeagle | 28-06-2008
Looking for company history info regarding serial numbers, mfg dates etc for Thomas Russel and son, watchmakers of liverpool, England.
Info on old european watch?
By: Deb | 20-06-2008
Does anyone know anything about a women's watchmaker "Ivo"? The small, rectangular watch also says "17 rubis", the numbers are regular, not roman, & a small circle or maybe oval with a crown in it is engraved on the back of the case, which is 14k. It is attached to an art deco-ish bracelet, but that may have been added later. It was left to me by my grandmother, who was born in Germany in 1899. Thank you!
How to read the face of the Citizen Aqualand Promaster 200M Diver Watch JV0010-08E
By: barefoot | 18-06-2008
How to read the face of the Citizen Aqualand Promaster 200M Diver Watch JV0010-08E There are numbers up the left side of the face (.201, 60, 100, 140 ect) what do these numbers mean?
Rolex datejust oyster or jubilee bracelet
By: Liz | 13-06-2008
Does changing the bracelet on a Rolex alter the intergrity of the watch in anyway. My husband got me the watch I wanted w/ the Oyster bracelet, but I prefer Jubilee. Also, is the Oyster style bracelet more popular now days? Thanks in advance.
Q&A Powered by:
Latest Accessories Articles
Utah Road Trip for the Family
By: Ajaay Kumar | 24/07/2008
The red-rock canyons, pine-covered peaks and cultural diversity make Utah one of the most inviting destinations for a summer road trip. Utah is where you will find a mesmerizing beauty that consists of a dramatic co-existence of the forces of nature and a colorful land of discovery marked by people of different heritages that settled in the state.
Louis Vuitton Trash Bags – not Handbags – Spotted in Nyc
By: Miku | 24/07/2008
Trash bags, not fake handbags, sporting the Louis Vuitton logo, have sprouted up around NYC. The Murakami bags are making even trash in NYC fashionable.
Mbt Shoes- Choice of Almost Every Health Conscious Person
By: Article Manager | 23/07/2008
MBT (Masai Barefoot Technology) Shoes have become choice of almost everybody who is health conscious. MBT Shoes are better choice of the people who intend to choose the shoes which can help to gain health with style. These shoes lead to an increase in blood circulation.
Sperry Top-sider Shoes: Complete Footwear Solution for Water Loving People
By: Article Manager | 23/07/2008
Sperry top-sider shoes have been the leading brand of footwear for people who love water. These shoes were the first to be introduced with rubber siped sole for non-marking traction. Sperry top-sider high-performance amphibious footwear are highly demanded all over the globe for its waterproof features. This brand also made a mark in the casual marketplace with its best-selling nautically-inspired collections. It offers shoes for men, women, and children.
Blending of Beauty and Fashion at Birkenstock Shoes
By: Article Manager | 23/07/2008
Now with the availability of the modern technology, the manufacturers have built shoes tailored to different individual needs. Birkenstock, for instance is a kind of manufacturing company that builds shoes for all occasions, irrespective of age, sex and climatic condition. Indeed, Birkenstock shoes have become not only a status symbol but also a point of personal pride.
The Benefits of Using Solaris Polycarbonate for Conservatories
By: Andrew Moore | 21/07/2008
Conservatories can be great investments in your home, adding value to your property and offering luxurious living space for relaxing or entertaining, however, choosing the right polycarbonate in your conservatory roof is essential if you want to benefit from year round use of your extra space.
Involvement of Family With Your Home Business a Good Idea
By: Ankur Bhardwaj | 21/07/2008
Think about businesses that are not home businesses. Often the business that is a family run business is the most successful. There is no reason that your home business cannot be family run in the same manner. Getting the biggest family involvement that you can might not be easy but it can be something that you are able to do nonetheless.
How You Can Reduce Your Electricity Bills
By: Abhinav Sidana | 20/07/2008
There are a lot of electrical devices in our houses. We use them without thinking how much energy do they use. When we see our big electricity bill we are surprised. Then we think how to reduce our bill. Here are some tips for that.
Home and Family 
