phone broadcast, automated telemarketing, Carl Davidson, lead generation, small business
I have been using voice broadcasting every day for more than two years in my business. It works very well. I would be closed without it. One of the great things about it is that you get leads and sales immediately. With voice broadcasting, if you start making calls at 1:00 PM, you have leads at 1:15! it is easy and inexpensive. However, there are two important voice broadcasting techniques that make the difference.
The first secret to voice broadcasting success is to record your script so you sound like a regular person not a recorded call. Use folksy phrases and contractions. like “I’m” not “I am: and “won’t” not “will not” Don’t sound formal. Use your first name only…it’s informal. Don’t shout, don’t use music as a background. If you can sound like a person who called instead of a radio commercial , you have a few seconds to interest them.
The second secret to voice broadcasting is to customize the message. It only takes a few seconds to record a call. You call an 800# and just say it into the phone. I record a new message for every group I call. For example, if you are calling dentists in Atlanta, I suggest you start your script with “Hi, this is Carl….and hey…as a dentist in the Atlanta area, you know …. By customizing, you raise their interest.
If you use these two secrets you will get good results every time.
Questions and Answers
Article Tags:
phone broadcast
,voice broadcast
,automated telemarketing
,lead generation
,carl davidson
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