Retail Store Get the Word Out With Bluetooth Software

Retail Store Get The Word Out With Bluetooth Software

Retail industry is here to stay, mainly because it plays a huge role on the overall distribution strategy of products. Advertising plays a big role in marketing these products. While traditional advertising campaigns, such as television advertising or magazine advertising, have a wider reach, it is so costly and does not guarantee attention. This is where we come in. With Bluetooth Marketing Software, you increase your sales potential by enhancing product visibility and awareness to promotional activities. This technology has the advantages such as permission-based for security and higher transfer speeds.

How this system will work for you

In a coupon scenario, you can automatically send coupons to both customers and passerby within a 300-meter radius at any given time. Just imagine how may potential customers there are in that area near you. They receive these in their devices and claim them by showing the coupons. With paper ads or billboard, your coupon advertisement expires easily and television advertising is so expensive, retailers may not afford to have it shown repeatedly. Bluetooth on the other hand, is a radio-based technology, and is therefore free of charge. So, nothing is keeping you from broadcasting those coupons again. Due to this unpredictable nature, your customers end up coming back for them.

Express your creativity with your coupons – from plain text, sound bites or even eye-candy picture coupons. Variation not only will pique their curiosity but can also be used to target specific customers. Text for the business people, catchy jingles for kiddie stuff and cool picture message for the young professionals. Customized coupons for Valentines, the 4th of July and for Thanksgiving – the possibility is totally limitless.

Alternatively, you can advertise a list new products or products on sale. Giving them something to think about, you draw even more customers from those passing by. You can also broadcast your business card (vCard) so that customers can add you to their phone book. That’s free advertising whenever they scroll their contact list. You can even advertise other retailer’s product and charge them for it. You earn while you help them at the same time.

What you need

You will need the Bluetooth Marketing Software and a 300-meter broadcaster unit with dongles. Click here or contact us to get started today.