Short Sale Marketing Secrets
Before sharing with you essential marketing methods, consider the following rules before putting anything into action.
1. How much is an average transaction worth to you?
2. Do you have testing methods in place?
3. How are you holding your money accountable?
With these rules in place it will allow you to optimize your funds. Unfortunately there is no silver bullet. There isn’t one killer system that will bring you a flood of short sale leads for pennies on the dollar. The real secret to generating short sale leads is having a systematic approach to reaching your target market that brings you a commission check for no more than 7% of your average check.
Consider the following short sale marketing methods and what to attack with each one.
• Website – While there are many ways to do a website most websites
fail because they lack key elements. When you want to put a short sale website into action you will want to have a traffic strategy, conversion strategy, and follow-up methods in place. Most people just put-up a website and “hope” that the business comes in. Instead of hoping consider a balanced approach that brings traffic and customers from many sources.
• Direct Mail – Having a killer sales letter is great, but what happens when your response rate fails? Do you have an arsenal of postcards as well? Do you have optional headlines? Do you have different calls to action? Having different methods of testing for your direct mail will help you to consistently send out the right messages to generate leads.
When you have a website that has multiple traffic sources and direct mail that you can test with different headlines you will have two elements of a powerful short sale marketing system.
Discover the shortcut to having your own system in action today that includes postcards, letters, emails, and even social networking updates.
Questions and Answers
Joseph Bridges is a national speaker, author and marketing coach who took 20+ short sale listings monthly for 12 month in a row. He regularly writes articles, publishes books, and shares his short sale domination letters absolutely free at: http://www.officialshortsalesecrets.com/ or discover his innovative Facebook Marketing strategies at http://www.FBSmallBusiness.com
Marketing Work Using Postcards In promoting you might be astonished to find out that postcard promoting still works in the 21st century. In actual fact postcards often produce better results today than in the past especially when utilized for creating traffic to a domain or sales leads.
Joseph Bridges is a national speaker, author and marketing coach who took 20+ short sale listings monthly for 12 month in a row. He regularly writes articles, publishes books, and shares his short sale domination letters absolutely free at: http://www.officialshortsalesecrets.com/ or discover his innovative Facebook Marketing strategies at http://www.FBSmallBusiness.com
Before the internet, computers, and web sites, the trusted communication avenue of many people is the mail system.
What is your short sale marketing approach? Are you sending short sale letters? Do you have a specific strategy to get distressed sellers calling you daily? Explore methods of marketing to short sales that will have your phone ringing with new business.
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Joseph Bridges is a national speaker, author and marketing coach who speaks Internationally on Facebook. He has co-authored an upcoming book on Facebook Marketing that reveals systematic methods of lead generation. He regularly writes articles, publishes books, and shares his methods free at: http://www.FBSmallBusiness.com
Joseph Bridges is a national speaker, author and marketing coach who speaks Internationally on Facebook. He has co-authored an upcoming book on Facebook Marketing that reveals systematic methods of lead generation. He regularly writes articles, publishes books, and shares his methods free at: http://www.FBSmallBusiness.com
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