Step-by-Step – Erecting a Screen Outdoors
There are numerous reasons for using a modern flat screen TV outside, whether it's for outdoor entertainment, watching the TV in the backyard; outdoor information screens, providing real-time information and content; or outdoor digital signage, providing a modern approach to outdoor advertising.
Placing a screen outdoors does come with some challenges, however, particularly with protecting the device from the weather and attempts at theft and vandalism.
Nearly any LCD or plasma screen can be used outside, even those designed solely for home use, the key to their outdoor use it to ensure they are properly waterproofed and protected. Outdoor LCD enclosures provide just such protection and enable almost make and model of TV to be used in an outdoor environment.
To provide a TV outside for outdoor digital signage or other uses, there are several steps to be undertaken:
Step 1 – Source the screen. As an LCD enclosure can house and protect any size or make of screen this choice is down to you. It could be a commercial grade screen as a large as 70" – ideal for outdoor digital signage or a smaller consumer grade plasma screen for outdoor TV viewing – even an older screen already used around the home can be used.
Step 2 – Install the LCD enclosure. LCD enclosures can be fastened flush against a wall, mounted on a pedestal or on a wall/ceiling bracket. Once erected the steel enclosure is lockable and secure and should protect the screen from theft and vandalism.
Step 3 – Install the TV. Most manufacturers of LCD enclosure provide industry standard VESA mounts to ensure any screen can be housed inside the enclosure. Once the enclosure is closed and locked then the screen can function without drama protected as it is from the weather, temperature and impact by the LCD enclosure.
LCD enclosures are a cost effective and simple method if installing a screen outside for almost any purpose, enabling 24 hour-a-day use for outdoor digital signage or for backyard TV viewing, providing a rugged and secure solution.
Questions and Answers
Article Tags:
lcd enclosure
,lcd enclosures
,outdoor digital signage
,outdoor tv
,outdoor digital advertising
,lcd tv enclosure
,lcd tv protection
Outdoor digital signage is a fast-growing new industry with potentially a lot larger audience capable of seeing the digital advertising campaign than in other forms of digital signage implementation.
Advertisers are always in the market for finding the latest technologies and developments as soon as they arrive in the market. When it comes to the modern TV devices such as plasma or LCD screens as digital signage, the greatest entailing advantage of such digital signage is that it reaches a mass audience for a low cost and extremely low amount of time.
Digital Signage is becoming a common expression but it is really just a fancy expression to describe the use of TV systems like LCDs or plasma used for advertising, information and other messages.
While outdoor digital signage has emerged as large sector of the total outdoor advertising market, with LCD screens placed in all sorts of locations, from high streets to train stations; advertising is not the only use for outdoor screens.
Digital Signage is a revolution in the marketing world. It is called digital advertising or digital out of home (Dooh). People are largely reaping the benefit of this nowadays.
Getting a return on investment is vital when embarking on any marketing campaign but with such a potentially high outlay involved with the initial implementation of digital signage, establishing a ROI is vital.
70 Percent of businessesfail in their first year of trading. Most fail as a result of poor or NO advertising strategy. Global Brands spend over $25Billion on advertising on the average, most of the budget spent on TV and outdoor advertising. This article will give you pointers on advertising on a tight budget
Many businesses advertise with flyers and getting them into the hands of the general public is of great importance. If the delivery people make a stuff-up in any way, it reflects badly on the company. The company will be blamed if those flyers are left to blow around the streets.
Research has showed that global enterprises are quickly taking center stage in order to effectively promote their products and services.
Advertising today is like the weather. Everyone talks about advertising, but few entrepreneurs do enough about it to change or improve it. When you ask what the "big deal" is with advertising, that's an excellent question, because no matter how you want to view it there is one proven fact which is true of business owners and entrepreneurs worldwide... In today's recessionary spiral, every good entrepreneur wants to do more with less.
A pinback button may look very small but has a lot of significance attached to it. You may be wondering what is there in a button but a close look tells us that each button has their own unique story behind it. Every button is unique and distinct. Think of it as a small portable billboard carrying your message!
Digital out of home (Dooh) is one of the most effective advertising mediums in the digital age with its effectiveness surpassing that of the internet, mobile advertising and other modern ad promotions.
Taking a screen outdoors has many advantages, especially for advertisers. High footfall and audience numbers and the lack of other digital competition can make an outdoor digital signage campaign very rewarding.
Digital signage, once a novelty used by only a few advertising companies is now a mainstream form of promotion, branding and marketing with more and more screens appearing in all sorts of locations from retail stores, gas stations, bus terminals, airports and shopping malls.
The outdoor digital signage market is fast on the heels of indoor. Increasingly we are seeing digital outdoor signs being erected in city centres, towns and around airports and other transport hubs.
Over the last decade televisions have gone from merely devices for entertainment to being commonly used out of the home for advertising, promotion, branding and information.
Discuss this Article
