Jeannene Edwards, owner of Interiors Defined, Inc. is a professional home stager and licensed interior designer in Orlando, Florida. In addition to her interior design and home staging services, Jeannene has merged with David Edwards Construction, a division of Interiors Defined, Inc., enabling them to offer complete architectural design and building services to further meet the needs of their clientel. Jeannene is a notable speaker known for her training seminars, award winning designs and 'how-to' articles published in newspapers, magazines and trade manuals nationally. For information regarding the IDI Step-by-Step E-Staging Guide or any of the other many design services being offered by Interiors Defined, Inc. please contact Jeannene Edwards or David Edwards at: [http://interiorsdefined.com/]http://interiorsdefined.com/, [http://idihomestaging.com/]http://idihomestaging.com/, and http://davidedwardsgc.com/
When staging condominiums there are fundamental principles which MUST be applied. Too often sellers believe the art of home staging and condo staging is exactly the same thing. This way of thinking will cause them to make their FIRST mistake . . . which could result in their condo sitting along side countless others . . . long after the buyers have gone home!
The following is a list of additional mistakes to avoid when staging your condo for sale:
Think Square Footage - Many condominiums have limited space. When planning your furniture layout, instead of thinking square footage . . . think square inch, and make each one count!
Size Really Does Matter - When shopping for furniture focus on scale and proportion, NOT bigger is better! Oversized furniture may look great on the showroom floor, but when you get it home it will look much different. You will swear that the "elephant in the room" is definitely not what you ordered!
Flex Areas - Condo living calls for carefully planned, creatively designed, multifunctional spaces known as flex areas. Because of the growing demand to meet the diverse needs of today's condo buyer, more and more manufacturers are offering proportionately scaled, multipurpose furniture to their lines. They include upholstered slipper chairs that fold out into guest beds, ottomans that serve as extra seating and storage, high-low tables that instantly transform from cocktail tables into dining tables for entertaining . . . just to name a few. And for the savvy targetted condo buyer, staging a multi media/home office area is always advisable.
Defining Spaces - Whether you prefer the clean, contemporary lines of ultra urban or the graceful warm feel of timeless traditional - remember to use COLOR to define your spaces and create memorable WOW effects. Too often sellers believe that by keeping the walls neutral, it will make the limited space of a condo look larger. Actually the opposite is true. By bumping out a few accent walls with well chosen COLORS you not only will add excitement to the room, but visually add depth, giving the illusion that the space is larger than it is.
Presentation Is Everything - Choose fewer, but larger, more dynamic artwork and accessories. This is one of the most frequently made mistakes by sellers who believe you should do quite the opposite. Just remember . . . scale down your furniture and scale up your artwork and accessories to successfully stage a condo with limited space. Your presentation and end result will certainly be more dramatic . . . and memorable!
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