Success - The Absence of

My own experiences has proved why many of us fail, and with the correct principles why few accumulate great fortunes.  I will provide you with a major list of descriptive causes of failure.  As you read through the list, check yourself by it, for the purpose of discovering how many of these causes of failure stand between you and success; this is just a partial list.

The lack of a well defined purpose of life. There is no hope for success for the person who does not have a central purpose.

Lack of ambition. Satisfied with mediocrity, someone who is not wanting to get ahead in life and willing to pay the price.

Lack of self discipline. Discipline comes through self control. You must control all negative qualities before you can control the conditions. You must control yourself. You will see your best friend and greatest enemy by looking in the mirror. (Hence: keep your friends close and your enemy even closer).

Procrastination. This is one of the most common causes of failure. Stop waiting for "The time to be right" and start doing something worthwhile now. You will find the tools you need as you proceed.

Lack of persistence. Most of us are good "starters" but poor "finishers" of everything we begin. Moreover, people are more prone to give up at the first signs of defeat. There is no substitute for persistence. With persistence, failure is not an option.

Fear. Fear of poverty, fear of criticism, fear of ill health, fear of lost love, fear of old age, fear of death. Fear is a state of mind and people who keeps an open mind fears nothing.

Lack of Concentration. A jack of all trades and a master at "NONE" is seldom good at any. Concentrate your efforts on one main goal.

Wrong selection of vocation. No person can succeed in a field or occupation they do not like. To reach your utmost potential you must devote yourself whole heartedly into your product, service or skill.

Lack of enthusiasm. Without enthusiasm you can not be convincing. Moreover, enthusiasm can be contagious, and the person who posses this is generally under control, and is generally welcomed in any group of people.

Wrong selection of associates in business. This is one of the most common causes of failure in businesses. When marketing yourself, surround yourself with those with like interest. We tend to emulate those whom we associate with.

Intentional dishonesty. There is no substitute for "Honesty". You may find yourself to be temporarily dishonest by force of circumstances which you had no control, without permanent damage. The person who is dishonest by choice will have to face the decisions of their actions sooner or later by their reputation and perhaps even loss of liberty.

Egotism and vanity. These qualities serve as red lights and warn others to keep away. They are fatal to success. Guessing. Most people are too darn lazy to acquire the facts with which to think and speak accurately. They act on "opinions" created by guess work or snap judgment.

Lack of capital. This is a common cause of failure among those who start in business for the first time, without sufficient reserve of capital to absorb the shock of their mistakes, and to carry them over until they have established a reputation.

In conclusion, take an analysis of yourself and the effectiveness of marketing your services, as if you were an inventory of merchandise. What would you conclude? You should show a decrease in your faults and an increase in your virtues. Go ahead and meditate over this for a few minutes. As you go backwards in time you will be able to disclose any advancement, and if so, how much. You will also discover any decisions you made that set you back. The effective marketing of your service or product requires you to move forward even if the progress is slow.