Today I wanted to share with you a couple important tips for any reciprocal linking campaign in order to get the maximum results in your search engine rankings. These may seem obvious to some people, but I see far too many websites that don't understand the following points.
Tip #1: Optimize the wrong keywords and you will likely never see results. Keyword research is very important to building traffic. A great resource for building keywords and finding niche phrases is located. Type in your main keyword and it will give you a list of related keywords and how many searches were performed on those keywords in the previous month. Generally, you don't want to start off by going after the keywords that get hundreds of thousands of searches as you will be facing some pretty stiff competition. Instead go after the niche phrases that get 5,000-30,000 searches per month or so. And, these are far cheaper in the PPC campaigns such as Google Adwords.
Tip #2: Include those keywords in your anchor text. The anchor text is the text that is hyperlinked to your site, but actually shows on the webpage.
I can show you how you can get thousands of incoming links almost instantly, plus earn $10 per month per referral.
The anchor text used should be the keywords that I want to be found when surfers run searches in the search engines.
Tip #3: Include your keywords in the title tag of your website. Use only your main keywords, don't use filler words. Having a title such as Welcome to My Website will do you no good at all. Try separating key words with the "pipe" symbol, such as:
Affiliate Marketing | Tools | Coaching | Training
Losing the conjunctions and article words makes for a much stronger ranking for the search engines.
Off page optimization is THE most important aspect of ranking well in ANY search engine, period. It's critical you know this. For off page optimization...
•you must have links pointing to your website.
•These links must include your main keywords in the "anchor text".
•Try to get links from as many different IP Addresses as possible. Sub domains coming from the same IP are frowned upon and could do more harm than good!
You do not need to pay big bucks to get good search engine ranking. Just be patient though, it doesn't happen overnight. Your efforts will be rewarded within a few months. And, remember, content is king.
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