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Is Marketing Online Really That Hard
Author: George Collins  | Posted: 11-09-2007 | Comments: 0 | Views: 4 | Rating: (50)  (?) 
It amazes me how often I come across people that really know how to complain. Nobody comes to my site, I set up a website and there’s no traffic, I make appointments and they don’t show. I don’t want to bug my family and friends because I know they’re praying that I don’t bring up my business to them. I really don’t want to pick up the phone and start dialing again.
Every time I hear people complain about the way they market online I get a good chuckle. The first thing I think about is their daily schedule. What are these people doing on a daily basis, are they at the computer checking their emails, or responding to emails, or reading all the jokes they received for the day. I have often spoken to people on the phone and can hear all the distractions going on in the background. To me this is a viable honest to goodness serious business, if you don’t treat it like that, what do you expect.
In working with potential business owners, I have instructed them on exactly what to do on a daily basis. When I tell them that they need to do some writing and submit some press releases, articles and blogs, they kind of look at me a little strange. Again, this is not a game or a hobby, this is a serious business, treat it like one. If you spent a million or more dollars for a franchise, would you be checking your emails and sending jokes back and forth to your friends, I think not.
I understand that it is pretty difficult to be disciplined when you’re on your own with no one standing over you, but do you want to go back to that JOB and listen to someone else’s crap, not me. I know how hard it is to set up a schedule and to follow it, but it’s your choice, you always have a choice in every situation. Once you set your pattern for yourself and follow it, it becomes easier as each day passes and before you know it, it’s a habit and you don’t even think about it.
One way to set up your itinerary on how to market online is to start off small, do one or two things each day toward your business. It might entail doing a little research at first, look at what you are trying to accomplish, what you are planning to say, do or sell. Once you start your research you will get ideas from other information that is out there and there is plenty of information to keep you busy for quite some time.
Another way to come up with ideas is to constantly ask yourself some good questions about your business and what you are trying to achieve. Instead of listening to music or your favorite CD when you’re driving, that is the time to be thinking of what you are going to do, your plan of action, your goals, call it what you want, but get the brain zeroed in on your business and how to market online. Again, once you start this process it becomes habit and that’s one of the areas that you’re after in business is good habits.
There are people out there that really have a problem when it comes to starting a business and working online, the computer becomes very intimidating when it’s brand new, I know it was for me. I was totally lost and had no clue as to what was going on. I happen to be a very persistent person and kept on looking until I found people that would take the time and explain different things to me, they are out there. I actually went through a lot of people but am amazed at the really super nice people that you come across working on the net and learning how to market online.
If you are one of those people or know any of those people that are having a tough time trying to develop a business online, then drop me a note and perhaps I can point you in the right direction. If you really have a burning desire to be successful on the net, it can be done, just don’t give up, reach out there and eventually you will find what you are looking for.
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