You Can Generate Income Online From Home

Posted: Dec 25, 2010 |Comments: 0 |

First of all, you'll need to pick a niche or topic for your website to be focused on, preferably in an industry which you have experience or expertise. Choose something you can speak on with factual and useful information. This will be the basis of your website, your keyword selection and optimization (I'll explain later), and your promotional efforts. Be as targeted and specific as you can when selecting a topic. Narrow down your audience to a specific group and you'll encounter much less competition on the web.

For the purpose of this article, let us assume you know a little about cars. "Cars" itself, as a category, would be extremely broad and general, and filled with competing websites and advertisers. But, maybe you know how to remove scratches, or do inexpensive repairs. This would be where to focus. You can now begin to brainstorm your domain name and keywords that would be relevant for your page.

A domain name which includes your keywords and phrases (such as "fix car dents at home"), would automatically rank higher than a similar page because the search engine would believe your site to be more relevant to the topic. Fix Car Dents (dot) com, if it was available and well optimized, could easily rank first in various search results.

The next step in creating your online money generating website is keyword selection and optimization. This is not as difficult as is may sound. Keywords and phrases are the actual terms people would "search" through a search engine to find your website. Keyword optimization is using those words and phrases in headings, titles, tags, and throughout the content of your pages. Each page on your site should have a unique title, description and keywords (about 10). These are specified in the meta tags at the top of your pages. The pages would then use those words in bold text, bulleted lists, and headings. You can read up on tags online and in books to understand how to code a web page. A very helpful tool in generating keyword ideas is the Keyword tool offered by Google. This tool shows you search trends and competition on your keywords and similar phrases. I recommend using terms that are highly searched but not competed for heavily. Paying for traffic, or bidding on some phrases may also provide valuable traffic to your site.

Lastly, and probably just as important as the first 2 steps, is generating traffic and visitors to your site. Submit articles on sites like this, join discussion groups that are focused on your topic or industry, and leave links back to your site. If you are able to provide useful information and solutions to people, they will click on your links. Submit your sites to the major search engines and use social media sites to talk about what you do, and find others with similar interests. Remember, traffic to your site increases your page rank, and increases your chance of being seen at the top of search result pages.

Now you are ready to make money with your site. You've optimized your tags, and made keyword rich pages to match. You've started some "buzz" and gotten a few visitors. It is time to place ads on your site. Google ads work very well on websites. You've probably seen "Ads by Google" and some links at the top of many websites you've visited. Google Ads provide ads and commissions for clicks from your site. The ads usually are related to your topic or industry which increases the chance of someone clicking them. One very important thing to remember, you CANNOT pay for clicks or bid on keywords through Google, that lead to pages with Google Ads on them.

Affiliate ads are another way to make money. Many businesses and websites advertise their products through sites just like yours and pay for sales and leads you provide. This is a great way to use their brand name and brand recognition on your site to generate sales or clicks. All traffic from your site are tracked to your affiliate account and you are paid. Several affiliate networks dominate the web, so chose the network you would like to be a part of.

Always remember, visitors are not just gonna pour in from nowhere and start buying and clicking on your links and ads. But if you continue to use relevant and current keywords, and post relevant blogs and articles online, they will come!

And as always, if all this is too complicated for you, just call or visit my site http://www.ConstantStrategies.com, home of the $40 website!

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