New Website Makes Début: One Million Resolutions to Work for You

One Million Resolutions is making its début this Fall, a new website that puts your New Year's Resolutions to work for you. The site reminds us it's time to start thinking about resolutions - new ones for the upcoming year plus old ones made last year. And the technique it uses is viral marketing, similar to word-of-mouth advertising, but online.

"The site's goal is to collect one million New Year's Resolutions from people all over the world," said Jeff Angle, developer and owner of One Million Resolutions. "Everybody who clicks on the site can add their resolutions anonymously and read all of the other resolutions that other people have added."

Once you click on the new website, you see the big question, "What Is Your New Year's Resolution?" along with a countdown of how many resolutions are tallied so far out of 1,000,000 in red lettering, plus a column of resolutions people have entered to date, counting backwards. You simply key in your resolution in text, then click the button that says, "Anonymously Add Your Resolution to the Collection."

After submitting, you immediately are directed to a page with a link of your resolution as a reminder all year long. You can use the link on your own website, to share, to save in a private file page or email, etc.

Then you can choose one of two optional links; Tell-A-Friend or Start Reading the Collection of Resolutions. By reading resolutions of others, you can gain insight into success tips and human courage - and some silliness. And the sharing with a friend script is an outreach throughout the worldwide community to help increase the resolution-making and keeping awareness through a self-replicating viral process.

"I know that I make New Year's Resolutions every year," said Jeff. "And I never keep them. And I know that there are probably millions of other people out there that do the same thing. But then I had this idea... If we could get one million people to come together, publicly announce their resolutions, and help each other to stay focused, then maybe we can all finally achieve our New Year's Goals, for the first time."

Jeff is correct; the statistics below tell it all.

New Year's Resolution Stats*

An estimated 40 to 45% of American adults make one or more resolutions annually. Of these resolutions, here are the percentages that are maintained throughout the year:

- After the first week: 75%
- After 2 weeks: 71%
- Beyond one month: 64%
- Beyond 6 months: 46%

Among New Years Resolutions for 2006, survey results reported:

- Approximately 34% said their resolutions were related to their wallet
- Approximately 38% said their resolutions were related to their waistline
- Approximately 47% said their resolutions were related to their head i.e. a self-improvement type goal
- Approximately 31% said their resolutions were related to their heart (relationship / dating goals).

"I believe that this site has a very mass appeal and with its viral nature, it could become a very popular "fad" site," explained Jeff. "In addition, every person who submits gets a personalized link to their resolution, and an email template that they can use to tell
their friends and family about their resolution for the New Year."

For more information, to submit your New Year's Resolution and join in the fun, head to: or email: onemillionresolutions@gmail.com .

* Stats: Auld Lang Syne: Success predictors, change processes, and self-reported outcomes of New Year's resolvers and nonresolvers, by John C. Norcross, Marci S. Mrykalo, Matthew D. Blagys , University of Scranton. Journal of Clinical Psychology, Volume 58, Issue 4 (2002); proactive-coach.com. And "New Statistics: New Year's Resolution Usage Plummets from 88% to 45% - Are New Year's Resolutions a Thing of the Past?" By Jeff Barge, Dec 13, 2005, welchmedia.com.