My name is Jonathan Parker and I'm the Founder of Star Search Casting ( http://StarSearchCasting.com ). Back in 1998, after working in the entertainment industry for a number of years as a talent scout, I became aware of so many individuals with tremendous potential that just weren’t getting the exposure they needed to succeed. That’s when I first conceived of Star Search Casting as a way to help people be “discovered” by getting their faces and resumes in front of thousands of entertainment professionals who were in the position to hire them. Years in development, Star Search Casting became not only the most sophisticated casting site with the most advanced search engine, talent database, and tools to help you get maximum exposure, it also became the number one site where industry professionals go to find new talent!! I can’t tell you how absolutely thrilled I am that SSC has achieved the goal I had in mind when it was originally created!
So you've been scouring the internet and industry publications for auditions and it's finally paid off! Congratulations! But guess what? You've still got work to do. Your hard work has landed you a job, but now's the time to leverage your new role and get representation.
Whether you'll be featured in a live stage, television or film production, it's important to get the word out to the people who can help you take your career to even greater heights. Now's the time to let agents and managers know that you're a bankable talent and you're ready to take the industry by storm.
How do you do this? It's actually quite easy. Most people send mass mailings to agents and managers when they are looking for representation. You can apply the same principle when you've landed a role. Sending a simple postcard to announce your new role to agents and managers can greatly improve your odds of getting representation, compared to simply sending a headshot and a cover letter that may or may not be opened or given substantial consideration.
The front of the postcard should be a full color headshot with your name and the role you're appearing in. On the back, you can include more information about yourself and about your new role. Be sure the info is short and concise and that your photo is engaging. If it's a live performance, invite the agent or manager to attend. If it's a television or film role, invite them to tune in or check it out.
Be advised that the manager or agent will probably not come to your live performance. However, what's most important is that they 1) See your face, and identify you as someone they may want to work with, 2) See that you're able to book work, and that a relationship with you could be a profitable one and 3) Call you to schedule an appointment for you to come in and meet with them.
So what are you waiting for? Start sending out those postcards today! Not sure where to send your postcards? Visit our site today for a list of agents and managers in your area!
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