Animation/ Multimedia Education In India
India is now waking up to a host of global opportunities that promise a lot of ??action?? for the country??s leading design specialists.According to NASSCOM study, the forces that are shaping the development of the animation industry in India include technical manpower to meet the 2-D and 3-D animation and 3D Modal requirements, lower costs of animation production, the expected demand from domestic Indian television channels and the formation of domestic animation studios and training centres.The animation market in India today is characterized by the presence of multiple players including Crest Communications, Films Division Maya Entertainment, Silvertoon Studio, 2NZ Studio, Cine Magin, Climb Films, UTV Toons, Zee Institute of Creative Arts (ZICA), Digital Studio, Pentamedia Graphics, Prasad Studios, Acropetal, jadooWorks, Color Chips, Heart Animation, Ocean Park, Padmalaya Telefilms, and Toonz Animation, Magic Shop, Moving Pictures, among others. These companies are spread across cities such as Mumbai, Chennai, Bangalore, Hyderabad and Thiruvananthapuram.
A snapshot of the Indian animation market scenario in the 90??s:Acropetal, jadooWorks, Color Chips, Heart Animation, Ocean Park, Padmalaya Telefilms, and Toonz Animation, Magic Shop, Moving Pictures, among others. These companies are spread across cities such as Mumbai, Chennai, Bangalore, Hyderabad and Thiruvananthapuram.
A snapshot of the Indian animation market scenario in the 90??s:
1. The merger of two existing and leading design studios-Ram Mohan Biographic and United Studios-made available for the first time, infrastructure and resources required for animation. Design studios began teaming up with overseas animation firms, taking the co-producing or subcontracting route, and in this way upgraded their technical skill sets
2. By 1993, there were around 15 animation and 3D Modalstudies in the country, with three to four using IT tools and techniques. These studios were coming up in cities such as Mumbai, Hyderabad, Chennai and New Delhi.
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