Article Marketing Secrets: The Simple Power Of A Single Article
What is your view on article marketing? Is it like many internet marketers?
"Article marketing is out dated and ineffective."
"There are no more article marketing secrets."
"You can't succeed just with article marketing."
Many people do have great success with article marketing and it all starts with one single article…
3 Basic Article Marketing Secrets.
These are not article marketing secrets at all. So many internet marketers ignore the basics. These "secrets" may as well be locked in a secure box reserved just for the elite.
1. Your article should be well researched. It is no longer enough to browse the article directories and simply rewrite other peoples work and publish it. Put yourself in your potential customers place. Who are you writing for? What do they need to know?
2. Write a quality informative article or have one written for you. Starting with a single good quality article is the key. It will form the basis of your next steps.
3. Open your mind when it comes to publishing your article. Submitting to a few article directories will get you some traffic. Trying to publish your article directly where your target audience can read it will work so much better.
What is your article marketing strategy? What can you now do with your article?
The first thing you should do is publish your article on your website (or blog) in its entirety. Ping it and make sure you have an RSS feed set up too. It is your content, use it!
Then publish your article on your favourite article directories or use an article distribution service. Yes, you can submit the same article! Article directories require you to publish your own original content. This means that you must have written the article (or had it written for you), not that you haven't used it elsewhere.
What the article directories do not want is the same article published many times. This is why you should never submit PLR articles, even if you can claim copyright.
Internet marketers who say article marketing is ineffective usually stop at merely submitting to a few directories. They wonder why using an article marketing strategy does not work.
It is because they have no article marketing strategy!
When you publish your article on a few directories you are not likely to trigger a landslide of traffic unless you get lucky. If you want to rely on luck for your income, go out and buy a lottery ticket.
So, what next?
Do not underestimate the power of a single article. One single, well written article can be the start of your landslide of traffic and customers. There are many things you can do with your article now.
• Start by bookmarking your published articles to increase visibility
• Call in at your niche forums and use an extract of your article to answer questions, or even start a new thread. Link back to the original article if you can. At least leave a link to your site in your signature.
• Use your article as the base of a Squidoo lens or Hub page
• Take each point of your article and write a separate blog post. If you can publish these on blogs in your niche – great! Link it back to the original article on your site.
• Use one of the submission tools that will spin your article and publish it to niche blogs. Take care with this option – you want your articles to still read well.
Why stop there? Put on your thinking cap and get creative! Your one single article can be re-purposed, re-written and used as a base for 10, 20 – even more articles.
The biggest kept article marketing secrets?
• Article marketing is not dead yet!
• YOU can succeed with article marketing!
Questions and Answers
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