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Article Marketing - Writing the Perfect Article (part 3 of 5)

Outline Your Article for Ease in Writing

When writing an article I have always found that using an outline made it significantly easier for me. Perhaps it will for you as well.

The first thing that I do when creating my outline is start with the topic. After the topic I come up with 4 or 5 (sometimes more) bullet points or sub-headings that I will use to educate my readers.

I use the first paragraph in the article to give a little background about the topic and it is usually 3 to 5 sentences. If the paragraph looks too bulky or difficult to understand I will break it up. Remember, being grammatically correct is not our objective ease of understanding is.

In most of my articles I have second paragraph (or third if I had to break up the first) where I explain something about the topic on which I am writing.

Next I work with the bullet points or sub-headings. Sometimes it is a simple as a one sentence explanation or as complex as one paragraph for each. Keep each bullet point or sub-heading tight and reference only one point.

I have seen many articles that use bullet points but the line between them seems very blurred and they all seem to run into one subject. This left me wondering what I had just read.

Below is an example of how I outlined my article:

Article Marketing - 6 Easy Steps to Understanding

Paragraph 1: Introduction to Article Marketing

Paragraph 2: Continuation of paragraph one (it was too big and bulky)

Paragraph 3: Educational paragraph on the cost of Article Marketing

Bullet point 1: Concept and Creation

Bullet point 2: Article Submission

Bullet point 3: Article Directories

Bullet point 4: How Articles Become Traffic

Bullet point 5: Free Product and Autoresponder

Bullet point 6: Email Marketing Campaign

Closing Paragraph

Use the closing paragraph to summarize the information that you have given throughout the article. A closing paragraph should encourage your reader to put the principles you have discussed with your article into practice.

Always leave a reader with a desire for more information. To satisfy that need you must use your resource box to give them an avenue to obtain the information that they seek.

Lee Ruleman

Lee Ruleman is an article marketing professional specializing in assisting others to achieve their goals in the internet business marketplace.

For a limited time, Lee is offering his new product “A Complete Internet Business in an Easy Open Can!” for Free.

To claim your Free gift and learn more about Article Marketing stop by http://www.successfularticlemarketing.com

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