Percepção

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Cade aplica multa de R$ 352 milhões para AmBev

... a exclusividade na venda dos produtos da AmBev ou pela menos a redução da oferta de marcas concorrentes. "Havia a percepção de que era exigida a exclusividade. Estratégias de marketing que confundem o cliente e não deixam claro os aspectos ... Read

By: Ivan Banov | 06/08/2009 | Law

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