Herrmann Whole Brain Technology

Posted: Dec 21, 2010 |

Herrmann Whole Brain Technology is promoted by a physicist by training, Ned Herrmann. In the 1960s, he began researching and developing Whole Brain Thinking and the Herrmann Brain Dominance Instrument (the HBDI) in his role as Manager, Management with General Electric (GE) whom he was employed by for 35 years.

Most people by nature or nurture has developed an own choice of thinking, a particular choice in which we see the world, process information and make decisions. The Whole Brain Technology is the art and science of understanding how each person thinks. By determining the degree of dominance that has developed among four think styles, it also gives a basis for measuring different thinking preferences.

The core of Herrmann Whole Brain Technology is the Herrmann Brain Dominance Instrument (HBDI) which is the worldwide standard for measuring thinking preferences and brain dominance. It is also scientifically designed to help you and your people think better.

The Whole Brain Model

Ned Herrmann found in 1976 that the brain is the source of creativity. The Whole Brain Model is a mental model that describes Thinking Preferences. Thinking Preferences can be different from skills or the content of work or behaviour, depending upon the situation. At that period, he also found the pioneering brain research of Roger Sperry, Joseph Bogen, Michael Gazzanaga, and Paul MacLean. In their research it is clear that the brain has four distinct and specialised structures. Here are the four thinking styles in the Whole Brain

Model:

Analytical Thinking (Logician) – Technical, analytical, mathematical and problem solving.

Sequential Thinking (Organizer) – Controlled, organized, planned, conservative, planned and administrative in nature.

Interpersonal Thinking (Communicator) – Musical, interpersonal, spiritual, emotional and administrative in nature.

Imaginative Thinking (Visionary) – Artistic, imaginative, holistic, synthesizing, and conceptual modes.

The Herrmann Brain Dominance Instrument

This instrument is a system claimed to describe and measure thinking preferences in people. It is a type of cognitive style measurement and model. The design of this instrument is composed of 120 questions and it can be answered via online. Its result will determine which if the model's four styles of thinking is a central first choice. In addition, one style can be more dominant than once in this model.

For instance, an individual may have dominance in both interpersonal and imaginative modws but be weaker in analytical and sequential style of thinking, though he states all individuals utilise these styles to different degrees.

How Can The Herrmann Brain Dominance Instrument Be Used?

For Personal Use

  • Improve self awareness
  • Personal growth
  • Relationships with team mates, friends, co-employees and significant others.
  • Finding the right career or job
  • Writing
  • Better decision making

Organizational Use

  • Planning learning
  • Improving management
  • Team building
  • Modelling
  • Counselling
  • Finding the right structures
  • Understanding your organizational cultures
  • Communication

Uses For Staffs

  • Selling
  • Dealing with change
  • Workshops
  • Presentations
  • Assessments
  • Meetingplanning

Educational Use

  • Improving communication with other people
  • Career planning
  • Job choices and searches
  • Team development
  • Strengthening marriage relationships

The Herrmann Whole Brain Technology measure through the HBDI survey helps persons, teams, department and organisations by positively enhancing their thinking preferences values differences.

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