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Paul M. Jerard Jr. - ArticlesHow to Shift Gears, Change Careers, and Become a Yoga Teacher (Part 2)How would you pay your bills by teaching Yoga for a living? Everyone needs a certain amount of income to live on and Yoga teachers are no different. Yoga jobs may not instantly "fall into your lap." So what can you do to make a painless transition into becoming a Yoga teacher full time? How to Teach Yoga in the Corporate Marketplace (Part 1)Many Yoga instructors, and Yoga teacher interns, are seeking methods for reaching into the corporate sector. After all, the corporate sector is almost as alluring as a government contract. Yet, there is a mystery surrounding how Yoga teachers should enter the corporate world. Below are some of the most effective ways to establish a strong business as a Corporate Yoga Teacher. Insider Secrets to Marketing your Yoga Teaching Service (Part 1)There are many choices, when it comes to advertising and marketing your Yoga teaching skills for Yoga studios and Yoga instructors. As I've mentioned in other books, and interviews, the biggest difference between advertising and marketing, is cost. Advertising will usually cost you money. Marketing and public relations can sometimes cost you nothing, if you do it yourself. Tantra Yoga SecretsWhen you consider the main Indian Yoga styles, Tantra Yoga is probably the most controversial of them all. So what is the problem? Is it our "sexual hang-ups" or is it something more? What is the origin of Tantra Yoga? Is it all linked to the Kama Sutra or is there more to it? Discover How Yoga can Improve Workplace Safety and HealthEven a worker who is disgruntled will realize the benefits of a corporate Yoga program. Yoga also helps employees develop new life skills such as anger management, stress reduction, moderate diet, healthy living, self-esteem, and much more. The truth is: There are so many benefits to be gained by introducing Yoga into the corporate sector that management is "crazy" not to offer it. What to Look for When Hiring a Yoga Teacher (Part 1)How can you tell which Yoga teacher is the best fit for your health club, ashram, spa, or wellness studio? Does it depend on a particular diploma, style of Yoga, or who their Guru was? Let's go over a bit of credential history and a checklist for finding the ideal Yoga teacher. Yoga in Practice: Ten Solutions for Depressed Yoga Students (Part 1)Yoga teachers often struggle with methods for helping their students deal with a variety of ailments. Depression is serious, and is one of many ailments, but much like stress, it can be the "root cause" of many more problems. So, let's look at ten ways to turn a Yoga student's life away from depression. Facts about Designing Unique Internet Sales Letters (Part 1)A unique sales letter has many benefits, but unique keyword content and increasing targeted traffic, to your website, are just two of them. Once traffic arrives, a great sales letter should do its job, but where do you start? Below is a system for building web copy that sells like a clone of your best sales person. Facts about Designing Unique Internet Sales Letters (Part 2)Your headline, and the following sub-headline, will make or break your web sales copy, but let's take a closer look at the sub-headline's purpose. It can differ, depending upon the writing approach you choose; the sub-headline might be a supporting statement, a claim, or a question. Below are some examples for you to analyze and develop your own ideas for Internet sales copy. Yoga in Practice: The Impact of Yoga Teachers on Society (Part 2)Much like the counter-culturists of the past, Yoga teachers and Yoga practitioners do not have to operate within the confines of a system. A social worker or school teacher may feel like, "their hands are tied by the system," but Yoga teachers have much more freedom to change the world - one person at a time.
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