Wildfire Marketing Group - Articles

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Are you Letting your Sergeants Do Their Jobs?
Remember when you were a kid and you played war? You likely wanted to be the rough and tough Sergeant, despite the fact that he still had to take orders from Lieutenants, Captains and other officers. Any idea why? It's pretty simple really. It's because it was the Sergeant who got things done. Read
By: Wildfire Marketing Group | 09/01/2007 | Business
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The Ideal View
We all have our version of the perfect home, don’t we? When you visualize your ideal home what do you see from your windows? Is it white sandy shores, palm trees, and crystal clear water? Perhaps you dream of looking out across mountain peaks lined with luscious forests and rivers. Maybe you envision your favorite sports team’s stadium as your neighbor. Read
By: Wildfire Marketing Group | 08/01/2007 | Home and Family
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The Evolution of Marketing in 2007
We know the world of marketing is changing at all times, and in this constant state of flux, we see both positive and negative changes. For example, when email first began to be used on a large scale as a marketing tool, its results were so impressive that the masses rushed to use it for their own marketing and it quickly became an abused tool. On the other hand, this spawned the use of RSS as a marketing tool largely in part because it is virtually impossible to send an unsolicited marketing message any more than once or twice. Read
By: Wildfire Marketing Group | 18/12/2006 | Marketing
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What's the Best Way to Advertise your Business?
Is it full page newspaper or magazine ads? How about a banner or pay-per-click campaign? Could it be something else, like billboards, direct mail, email or even guerilla marketing? The short answer is that the best advertising is a combination of advertising mediums with a single message. Read
By: Wildfire Marketing Group | 14/12/2006 | Advertising
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Making Direct Mail Work for your Business
Many small businesses are stuck with the problem of needing to advertise in order to bring in more clients, but not being able to afford to do so until they've actually acquired these new clients. This doesn't paint a very nice scenario, but the good news is that it's easier to fix than you may realize. While you may not have the budget to launch a television or billboard campaign, you probably do have the budget to launch a fairly powerful direct mail campaign. To get the best results from your direct mail campaign, you'll need to... Read
By: Wildfire Marketing Group | 29/11/2006 | Marketing
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The Building Blocks of Effective Marketing
Whether you're starting a new business or attempting to grow an existing one, it's easy to spin your wheels when it comes to effective marketing. Often times, business owners will try to make a big splash by... Read
By: Wildfire Marketing Group | 23/09/2006 | Marketing
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Why is There Such a Broad Range in Graphic Design Prices?
As a business owner trying to market your company, you've probably been in a position where you've had to utilize the services of a graphic designer or a design firm. In doing so, you probably noticed... Read
By: Wildfire Marketing Group | 17/09/2006 | Marketing
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What's binding your business?
Marketing and advertising can be an extremely creative and invigorating thing. It can really reach out to our consumers and touch them in ways we couldn't imagine. Look at the environment created by... Read
By: Wildfire Marketing Group | 29/07/2006 | Marketing
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Preparing for the end of summer
As we reach the middle of July, most of us have probably gone through the slowest time of the year in our businesses because of our customers, employees and partners taking vacations. This year, rather than taking a reactionary "wait and see" approach to climbing out of your seasonal decline, why not be proactive and reach out to your consumers before your competitors have an opportunity? Read
By: Wildfire Marketing Group | 24/07/2006 | Marketing
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MGGV is poised for explosive growth
Michigan Gold Mining Investments, Inc. is a junior exploration firm that is dedicated to explore and develop unhedged metal deposits over a long term horizon. President and CEO Ben Fuschino commented, "We are very excited about the prospect of the Anita Mine and the continuing opportunities we have in Peru ." Fuschino asserted, "The silver, zinc and lead deposits put an exclamation point on an already extremely rich orebody. This is quite... Read
By: Wildfire Marketing Group | 19/07/2006 | Finance