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Ari Galper, founder of Unlock The Cold Calling Game makes cold calling painless and simple. Learn his cold calling secrets that even the sales gurus don't know. Listen to a free cold calling audio seminar, visit http://www.UnlockTheGame.com
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How to Use E-mail "cold Calls" Without Falling Into the Spam Trap!Then we'll apply the Unlock The Game™ mindset so you can get an idea of how to create e-mails that won't trigger the negative "salesperson," or even "spamming salesperson," stereotype. Here's the same e-mail, but rewritten from the Unlock The Game™ mindset. Are you Risking the Relationship for the Sale -- and Then Losing the Sale Anyway?Losing a sale can be disheartening, especially if you lose it for reasons you aren't even aware of. You can risk the relationship and lose the sale, but with a different sales mindset, you don't risk anything at all -- because you can preserve the relationship, and make the sale. Cold Calls - a New Way to OpenMost of us design our cold calling around scripts and strategies. Isn’t that how we’ve been taught by the sales gurus? Sales strategies do the exact same thing. There’s something about scripts and sales strategies -- it always shows. I call this "The Wall." The traditional cold calling approach, which has been taught by the sales gurus for years, involves immediately giving a pitch about who you are and what you have to offer. How to Stop Cold Calls From Feeling Intrusive - 4 Key Ways to be Seen as Helpful While Cold CallingMost people sense that cold calls are self-serving to the person calling. When our cold calls do not feel intrusive, people naturally are more open to talking with us.
Focusing on being helpful takes us away from the traditional sales mindset. To be perceived as helpful, we must actually be helpful. How to Build Great Relationships Through Cold CallingFocusing on relationships when making cold calls is one of them. It keeps us genuine, and eliminates our dread of making cold calls. We’re real people talking about real things. This artificial role puts a great stress on us, and sabotages our cold calling conversations. Building relationships humanize our cold calling conversations -- and ourselves. Cold calling conversations become more natural.
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