Christian Fea - Articles

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Christian Fea teaches you how to deploy Collaboration Marketing, Asset Leverage, and Joint Venture Strategies to your business to increase leads, sales, and repeat business. These low cost, highly effective, underutilized strategies can and should be used as part of your overall marketing plan. For more ideas, tips, and information, visit his blog at http://www.christianfea.com

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50

How to Use Joint Ventures to Benefit Your Advertising
A joint venture is a business enterprise undertaken by two or more persons or organizations to share the resources, expenses and profits of a particular business project. As we have previously mentioned, a joint venture can be formal or informal. In the case of most small businesses, informal agreements are the most common. Read
By: Christian Fea | 19/03/2008 | Internet
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The Rewards of Joint Ventures With the Big Players
A joint venture is a form of partnership where businesses come together and share knowledge, market, and profits. The good news for small business is that large companies see value in partnering with smaller companies due to a small company's ability to maneuver quickly in the marketplace, while providing specialized expertise and unique market insight. Read
By: Christian Fea | 12/03/2008 | Internet
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Understanding the Core of Strategic Partnerships
The definition of a strategic partnership is "a formal alliance between two commercial enterprises, usually formalized by one or more business contracts, but falls short of forming a legal partnership or, agency, or corporate affiliate relationship." Read
By: Christian Fea | 25/02/2008 | Internet
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2 Types of Affiliate Marketers - Why you Need Them Both as Joint Venture Partners
If you are thinking about using an affiliate marketing program for your business, it might be wise to understand more about who the typical affiliate marketer is. Generally, affiliate marketers are entrepreneurial types who tend to take risks; they typically do not mind a trial and error method of succeeding in business. You might think of affiliate marketers as the pioneers of internet word-of-mouth marketing. Read
By: Christian Fea | 23/02/2008 | Internet
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Your Competitors Can be a Resource - Propose a Joint Venture With Them
What do you think of when you hear the words ~ joint venture? Do you think of large corporations working on multi-million dollar deals? Or, you may see entrepreneurs engaging in partnerships that can share some or all of the following: intellectual property, assets, database, knowledge, and last but not least, profits. Read
By: Christian Fea | 20/02/2008 | Internet
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Affiliate Marketing: the New Word-of-mouth
Word-of-mouth marketing is by far the most cost-effective form of advertising a business can have. A friend telling a friend or acquaintance about your business is a bit like pushing a snowball down a hill. One friend tells another, who tells another, who tells another and soon, you've gained a valuable customer or two. Read
By: Christian Fea | 19/02/2008 | Internet
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Pad your Online Business From Recessionary Conditions - Focus on Joint Ventures
Growing a company during a recession is not easy, but there are several strategies you can enact to ensure that your cash flow remains stable amidst the economic downturn. Read
By: Christian Fea | 14/02/2008 | Internet
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How to Build your Online Client List
Creating a successful online business is not an easy endeavor, but your probability of success increases proportionately with the size of your online client list. Indeed, the larger the targeted email client list you have, the greater the chance they will turn into repeat customers. Read
By: Christian Fea | 13/02/2008 | Internet
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Marketing Counseling 101: your Strategic Alliance Relationships
As strategic alliances continue to grow in popularity, with small and large businesses alike, many people write asking me about the different types of strategic alliances available. Indeed, like all relationships, there are different ways you can structure your strategic alliance. Whether you want to keep it casual or prefer a committed, long-term relationship, there is a wide range of options when it comes to your strategic alliance. Read
By: Christian Fea | 11/02/2008 | Internet
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Booming Growth in Affiliate Marketing: What's Next?
Affiliate marketing is an excellent source of promoting your business, building a great reputation and client base without having to spend extensive budgets on advertising. Companies ranging from LifeLock to Virgin Mobile and EuroStar have initiated very successful affiliate marketing campaigns - cementing the tremendous efficiency of this promotional strategy. Read
By: Christian Fea | 11/02/2008 | Internet