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Adele Sommers

Adele Sommers - Articles

 (390) Author Ranking Bronze
Adele Sommers, Ph.D. is the author of the award-winning "Straight Talk on Boosting Business Performance" success program. She helps people "discover and recover" the profits their businesses may be losing daily through overlooked performance potential. Adele is a business consultant and the president of an award-winning chapter of the Society for Technical Communication (STC). To learn more about her tools and resources, visit her site at http://LearnShareProsper.com.

    Tips on Managing Bottlenecks and Constraints

    Are you struggling with getting things done, but nothing you or your company does seems to increase your overall level of output? The problem may be caused by constraints in your operational workflows, or even limitations in your thinking processes. This article explores ways to identify and manage constraints in manufacturing, projects, and other business and personal situations. Read: Tips on Managing Bottlenecks and Constraints Read

    By: Adele Sommers | 21/11/2009 | Business

    Using Storytelling Techniques to Spice Up Your Project Outcomes

    What do business novels, "personas," case studies, and testimonials have in common? They're all examples of storytelling techniques that you and your team can use to spice up your project outcomes. Storytelling elements are potent tools for clarifying requirements; exploring new techniques and approaches; and ultimately engaging your audience's attention, interest, imagination, and satisfaction once your project is complete. Read: Using Storytelling Techniques to Spice Up Your Project Outcomes Read

    By: Adele Sommers | 29/10/2009 | Business

    Tips on Using "Extreme" Customer Risk-Reversal Techniques

    What is a customer risk reversal, and what is it for? Risk reversals are promises, including warranties and "money-back guarantees" that stipulate what customers can do if a product or service is defective or unsatisfying or doesn't live up to its advertised claims. This article describes the power of strong risk reversals, and suggests a way to protect yourself from the relatively few people who might be tempted to submit bogus claims. Read: Tips on Using "Extreme" Customer Risk-Reversal Techniques Read

    By: Adele Sommers | 05/10/2009 | Business

    Are You Locked in the Trunk of Your Professional Car?

    As we zoom around in the racecar of life, we sometimes fail to recognize in our excitement and enthusiasm -- or just plain nose-to-the-grindstone existence -- that our mindsets may not have kept pace with the rapid changes we are making. Yet, understanding the mindset shifts we tend to make over time helps us prepare more effectively for each stage, especially if we move into an entrepreneurial mode after many years of employment. Read: Are You Locked in the Trunk of Your Professional Car? Read

    By: Adele Sommers | 02/09/2009 | Business

    Ten Steps for Writing Articles that Inspire and Tell

    How can you set yourself apart from others in your profession or industry? One way to do this is using a systematic article-writing campaign. You may be surprised to learn that you don't need your own Web site or any funding whatsoever to start a viable article-publishing program. This article explains a step-by-step, foolproof formula for writing and publishing articles on the Web. The more articles you write and publish, the better! Read: Ten Steps for Writing Articles that Inspire and Tell Read

    By: Adele Sommers | 26/07/2009 | Business

    10 Tips for Designing Extraordinary Presentations

    What's the overarching formula for making the very best possible impression on your audience when you deliver a slide presentation? This article gives an overview of a powerful, 10-part formula for creating and delivering truly outstanding presentations. It embodies a set of artistic and story-telling principles derived from experimental research on how people best learn, remember, and apply information from multimedia presentations. Read: 10 Tips for Designing Extraordinary Presentations Read

    By: Adele Sommers | 05/07/2009 | Business

    Promote Yourself Professionally with Information Products

    Many people wonder how to use self-published information products to boost their business accomplishments, expand their marketing reach, and attract new clients. You can use information products in myriad ways to propel your success, whether you're a CEO, manager, consultant, freelance service professional, entrepreneur, aspiring author, or instructor. This article explains what they are and offers case study examples of how to use them. Read: Promote Yourself Professionally with Information Products Read

    By: Adele Sommers | 24/05/2009 | Business

    Reversing the Risks for Your Clients and Partners (Part 2)

    How do you reassure potential clients or partners that it's safe to proceed with projects they may have been considering, but have been putting off because of their concerns about the economy? This article, the second in a series, suggests more ways to reduce, remove, and even reverse the risks of doing business, making it far easier for prospective clients and partners to say "yes." Read: Reversing the Risks for Your Clients and Partners (Part 2) Read

    By: Adele Sommers | 27/04/2009 | Business

    Reversing the Risks for Your Clients and Partners (Part 1)

    How do you encourage potential clients or partners to move forward with projects they might have been considering, yet are postponing because of the current economic climate? This article, the first in a series, suggests how you can reduce, remove, and even reverse the risks for others of doing business with you, easing their fears and worries and making it far easier for them to say "yes!" Read: Reversing the Risks for Your Clients and Partners (Part 1) Read

    By: Adele Sommers | 03/04/2009 | Business

    Steps Management Can Take to Ensure Training Transfer

    Training is a powerful improvement technique that offers tremendous benefits when it's judiciously used. This article discusses management's role in supporting the many factors that influence how well people transfer to their jobs any training they receive. Management's support is essential to assuring the long-term return on any training investment. Read: Steps Management Can Take to Ensure Training Transfer Read

    By: Adele Sommers | 15/02/2009 | Business
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