AlterSage's mission is to gain increased and targeted exposure for our clients, both locally and abroad, through a variety of online channels that will provide them not only increased brand awareness and traffic, but ultimately increased leads and sales.
AlterSage was inspired from the founder's all-round experience in traditional marketing, web design, web development, usability, online consumer behaviour analytics (also known as conversion analytics) and internet marketing.
AlterSage decided to break the mould from the online marketing providers of the time and offer innovative and robust online marketing solutions whilst providing insight from a highly experienced passionate team of individuals.
AlterSage’s online solutions are custom created to clients' specific goals, industry and audience and tie-in all of the criteria from design, technology platforms, traditional and online marketing to ensure they achieve the best possible ROI from their web presence.
We have a proven track record both locally and abroad and have developed a reputation for superior customer relationships, strong integrity and the results we achieve for our clients.
Recent Activity
Because search engines are all about delivering the most relevant results for specific search queries, they all look for signals of relevance, popularity, trust and expertness (or authority) amongst the pages in their indexes.
While Twitter asks, "What are you doing?", location-based apps like Foursquare and Gowalla ask users to "check in" wherever it is they're doing it. Location-based apps have opened up a new channel by which marketers can communicate with consumers.
Have you recently checked your website on a mobile phone to see how it renders? Is the mobile version of your website easy to navigate and can it be used to find information related to your brand, or does it look all jumbled and distorted?
If you're out in an unfamiliar city, desperately craving a particular food, what's the logical next step? For most people, it's consulting a mobile device.
Link building is, without a doubt, the most tedious and time-consuming task facing any SEO or webmaster. Like it or not, though, link building is a fundamental and important part of the Search Engine Optimisation process.
Nowadays it seems as if virtually every brand is engaging with social media in some way or another. Many get it right, others are doing okay, and some are doing it in all the wrong ways.
One of digital marketing's big selling points is that it is completely measurable. The same is true for social media, although calculating ROI can be a little more challenging in this channel than in others.
As a marketing tool, a website provides businesses with an additional avenue to reach potential customers.
Social media's popularity is ever-increasing and not just among consumers. Progressively more brands are seeing the value of social media too and everyone is trying to get their piece of the action.
Everyone seems to be jumping on the social media bandwagon, although not everyone understands the time investment needed to run a successful social media campaign.

