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AndyDickens - ArticlesAndy Dickens CEO of VSL(http://www.virtual-sales.com) is a veteran of sales with over 20 years experience. Over the years helped companies of all shapes and sizes to grow their businesses successfully.
www.virtual-sales.com andy@virtual-sales.com 8 Reasons to Outsource Your Appointment SettingA growing number of businesses are reaping the benefits of outsourcing their appointment setting. By increasing the productivity of their sales team they are increasing their profits. They are enjoying measurable success and seeing return on their investment. Top 11 Reasons Why You Should Run a Telesales CampaignIf you’ve got a great product or service to sell, then it’s vital that you take advantage of any leads you’ve got and work hard to develop more opportunities to deliver what you offer to potential customers. If you really want to make the most of it, then make a telesales campaign one of your core marketing activities. Here are the Top 11 reasons that you should run a telesales campaign to help boost your business: 10 Reasons NOT to Stop Telemarketing During the SummerThe summertime often offers a lull in activities in many businesses across the UK. We presume that since people are away taking their holidays, we should perhaps reduce our telemarketing efforts until the early Autumn. Many people complain that their sales figures or sign-ups are slow during the summer, but of course they’re slower if they reduce their telemarketing campaigning! Top 10 ways to use telemarketingMost people mistakenly believe that using telemarketers is limited in use to cold calling sales activities. But telemarketing can turn be used to turn many opportunities into business, there a literally hundreds of ways to do this but these are our Top 10 ways to use telemarketing. The Top 10 Disastrous Mistakes That Telemarketers MakeThe phone rings. Your prospect is busy, but they lift the receiver, secretly hoping for an interesting opportunity to distract themselves from another daily task. As they answer, they hear a brief silence while the auto dialling system finds an available telemarketer to take the call. IF, and only IF you STILL have the prospect on the phone at this point - you must capture their attention, or risk wasting the chance to convert the captive listener. Spring clean your dataOver time, companies collect an awful lot of data on clients and prospective clients. They can have entire databases full of information that needs effectively sifting for value. Direct sales vs Channel SalesQuite simply, direct sales is when a company sells its only products and services ‘directly’ to its client or customer base without an outside party involved. The Ten Key Benefits of Using Home-based TelemarketersTelemarketing is a cost-effective and efficient way to generate new business. Using telemarketing, companies are able to connect with thousands more potential customers than they could meet face to face. Telemarketing offers great lead generation and sales opportunities for much less expense. When you outsource to a company using home-based telemarketers, you can receive great benefits and decreased costs. Telemarketing Glossary - Part OneIf you’re considering outsourcing your telemarketing needs, it would be good to understand the terminology of telemarketer. This glossary aims to provide access to all of the necessary vocabulary required to discuss telemarketing like you’ve been doing it for years. Don't Forget Your Existing CustomersIn days of old, the sales focus of a company was about maximising the number of products or services they sold, at all costs. This antiquated approach of ‘transaction marketing’ was often to the detriment of building long-term customer relationships, and failed to maximise the potential of their client base. It was a short-term, limited communication strategy focusing on individual sales, and was inevitable counterproductive.
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