Angela Jenkins

Man, right throughout history, has been judging the book by its cover. The time that we live in has become more image conscious than any other time in history. The packaging of any product today has to be given the same importance as the quality of the product. Thus it becomes very important for any company to have a decent advertising budget and make sure that the product or the service is advertised properly.

If someone asks you the simple question ‘Who are you?’ what will your answer be? For most people, their introduction will consist of their name, job, qualification, hometown, and various other attributes which would differ depending on the context and timing of the question. Just imagine the same question being asked of a company. What would their answer be? Ponder over this.

Graphic design is a field of work in which various artistic and professional disciplines create visual communication and presentations. Using various processes such as typography, visual arts and page layout, a graphic designer creates a unique and attractive piece of (usually) commercial art.