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Mr. Cirillo is president of Fast Forward Consulting, an international healthcare marketing consultancy. Prior to launching Fast Forward, he served as chief marketing officer for a Wall Street healthcare startup and as chief marketing officer for several hospitals in the northeast U.S.%d%a%d%aHe holds a Masters Degree in Organizational Dynamics from the University of Pennsylvania and is a past board member of the Society for Healthcare Strategy and Market Development. Mr. Cirillo is a Diplomate of the American College of Healthcare Executives. He is also a frequent contributor to Health Leaders, an online magazine with worldwide readership.%dÂȘn accredited business communicator of the International Association of Business Communicators, he also provides counsel to Fortune 500 companies. He helped launch and directed all marketing for Unisys Corporation Unisys University. And, he started his career as a radio and television producer and on air talent. %d%a%d%aMr. Cirillo devotes considerable time to older adult advocacy, performing for nursing home residents and speaking nationally about older adult issues. His first book about long-term care in America, entitled, Who Moved My Dentures? published in 2004. %d%a
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Saving the SaleNinety six percent of people who are dissatisfied with a service never complain. Ninety four percent never come back. You only have one opportunity to make a situation right and sdave a sale. Learn a lesson from this author's recent restaurant experience.
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