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 Intorducing a Free Home Pregnancy Test KitReproductive health is a crucial part of general health and a central feature of human development. Among women of reproductive age (15-49 years), the burden of reproductive ill-health is far greater than the disease burden from tuberculosis, respiratory infections, motor vehicle injuries, homicide and violence
The Ministry of Health and Family Welfare (MOHFW), Government of India, through its National Rural Health Mission (NRHM) has introduced the rapid home pregnancy test kits (Nishchay). Intorducing a Free Home Pregnancy Test KitReproductive health is a crucial part of general health and a central feature of human development. Among women of reproductive age (15-49 years), the burden of reproductive ill-health is far greater than the disease burden from tuberculosis, respiratory infections, motor vehicle injuries, homicide and violence.
The Ministry of Health and Family Welfare (MOHFW), Government of India, through its National Rural Health Mission (NRHM) has introduced the rapid home pregnancy test kits (Nishchay). I Play to Win But I Am not Afraid to LoseSo when you play to win, you play with an inspiration and when you play not to lose, you play out of desperation - and the results are different in both the cases Marketing a Healthcare FacilityReferral marketing plays a very important role in establishing the credibility of any healthcare set up – the only question being that how we promote or rather brand the healthcare facility and what is the extent of the geographic areas which we can consider as the catchment areas for generating new business. Healthcare Marketing - BudgetingThe large investments made by the private players in Healthcare Infrastructure makes it imperative for them to go out and reach the patients – instead of waiting for the patients to drop by at their facility; this is where the importance of Hospital /Healthcare Marketing steps in. Healthcare Services in IndiaThe last decade has been witness to the giant strides taken by the Indian healthcare scenario, towards modernization and development- gone are the days when those who could afford it had to travel abroad to get highly specialized services such as cardiac surgery, while others had to do without it. Hospital Marketing - Referral SalesA healthcare marketing professional should never forget that he is not the service provider – the healthcare facility is the service provider and the service is delivered by the qualified medical personnel at the facility. So a healthcare marketing professional’s job is very clearly cut out as to enable seamless delivery of healthcare services to the referred customers (patients). Healthcare MarketingIt's said that like there is no ‘free lunch’, there are no easy answers, especially when it comes to health care. The recent radical changes in the healthcare industry have changed all the trends … the healthcare industry is emerging in a new shape, offering new opportunities and ushering in a new era. With the way the industry continues to change, I've come to realize, even with almost a decade's experience behind me, I have as many questions as I do answers. Love - Peaks and ValleysSo two people who are in love decide to get married and when their love peak starts to plateau, the problem starts – the former lovelorn couple starts bickering, complaining about each other and if corrective measure are not taken in time, they may even part ways after a breakup Emotional IndependanceYou are down in the dumps and looking around you find no one to talk to, leave alone a shoulder to cry on … what to do?
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