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![]() Brad Roseborough - ArticlesBrad Roseborough is a 25-year veteran of the computer technology industry where he served in technical sales, marketing, and consulting. Brad is now a small business consultant and freelance writer based in Southern CA. He is the author and creator of several web properties designed to help people start and grow their MLM or network marketing businesses.
Why MLM is Broken and How the Web Provides the FixTraditional methods of prospecting and building an MLM business leads list are inefficient and unprofitable. On top of that, the concept of "selling" your product, your business, and your comp plan do not work. This article shows how to position yourself as a leader, as a teacher, as a successful entrepreneur, as a person other people want to follow. Don’t Buy Leads: How to Build Your Own MLM Business Leads ListThe most important thing you need in your MLM business or network marketing business is a long and highly qualified lead list. You cannot sell anything without one. There are list building methods that are time-consuming and unprofitable, and others that are highly efficient and effective. This article looks at some of both, and shows how to use the Web to build your own targeted lead list without having to buy leads from a lead service. These leads are much more targeted and ready to join you.
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