Bud Taylor - Articles

 

Bud Taylor is an author, speaker, and consultant on organization change. Bud recently published \\\"Customer Driven Change.\\\"

Bud is an independent consultant and has alliances with MASMI Research; the International Speakers Bureau - WorldWide; and Strategos Consulting.

Bud formerly worked as: SVP & Global Director of Consulting Services at Synovate; Change Partner at Deloitte; and Organization Effectiveness leader for Watson Wyatt.

Branch Banking - A Cat With Nine Lives

The Demise of Branch Banking Has Been Predicted for Several Decades. This Article Argues the Prematurity of This Prediction. branch Banking Hangs on for a Good Reason: We Want a Relationship With Those Who Handle our Money. Customer Loyalty Research Proves. the Basic Strategy to Get Value From our Branches is to Remove the "pain" From Transactional Processing; and Then Receive "gain" by Injecting Emotional Triggers Into the Customer Experience. Read

By: Bud Taylor | 15/03/2009 | Banking