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Henry Harlow has individually coached well over 500 attorneys on how to increase their revenues while they reduce their work hours. Henry has over 40 years of marketing experience. Henry's website is a content rich site where you can get now free and objective information on mastering all aspects of law firm marketing. To learn more please visit: http://www.Law-Firm-Marketing-Coach.com Sort By: Date | Popularity
![]() Attorney Marketing Requires Handling Prospective Client "Objections" Part 1Elder law is probably not your practice area, however, you do have objections from prospective clients and you do need to figure out how to deal with them in a way that maximizes conversion. You know, those things prospective clients say around "money issues" or needing to "think about it"... ![]() Attorney Marketing Requires Handling Prospective Client "Objections" Part 2Before we dive into the attorney marketing draft-scripts I would like to remind you of two other distinctions when it comes to dealing with objections. The attorney marketing attitude we are looking for is a detached attitude of having no attachment to what the prospective client decides. Instead... ![]() Law Marketing - How To Increase Your Revenue By An Average Of 27%Law marketing is not that complex. It is much easier than becoming a lawyer! Here is a brief listing of law marketing items in order of importance telling you how to get more than a 27% increase on average in revenue within one year using marketing for lawyers... ![]() Law Firm Internet Marketing An Executive Summary Using The QWhat do I need to know first about law firm Internet marketing?
"In modern business, it is not the crook who is feared most, it is the honest man who doesn't know what he is doing. ![]() Lawyer Marketing - How You Create Breakthrough SuccessLawyer marketing and the "manager's mantra" go together. Never heard the manager's mantra? The "manager's mantra" is an important variable in successful legal marketing. The manager's mantra is "If you can't measure it, you can't manage it. ![]() Legal Marketing - How To Get Top Dollar For Your ServicesWhat are people thinking (psychographics) when they are "shopping" for a lawyer? What if you are viewed as cheap? What if you are viewed as expensive? How can you address both of these ways of thinking and still get top dollar? What do you say when "the m ![]() Attorney Marketing - The 6 Essential Traits You Need For SuccessAttorney marketing is necessary for success at every law firm and becoming more necessary every day. Unfortunately, many attorneys feel that they do not have the traits, expertise or experience in lawyer marketing to launch a successful campaign. ![]() Law Practice Management - How To Determine Your FeesDetermining fees is a difficult law practice management task for most attorneys when thinking through their law firm marketing plans. In determining fees for certain services, attorneys often fall short of what they should charge. ![]() Marketing For Law Firms Via Attorney-Client Matching Services - Part IIWhat are these new attorney-client matching services? Who are the players? What do they cost? What is the risk to me? What is the return for me? What is the buzz on them? Are they ethical as marketing for law firms? Will they save me money and are they f ![]() Marketing For Law Firms Via Attorney-Client Matching Services - Part IWhat are these new attorney-client matching services? Who are the players? What do they cost? What is the risk to me? What is the return for me? What is the buzz on them? Are they ethical as marketing for law firms? Will they save me money and are they f
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