Christine OKelly

The right article marketing topic ideas can do more than just entice people to read your piece. If you're not sure how to come up with ideas that will get your articles republished, use one of these seven article marketing topic ideas and see what a difference a great topic can make.

The most successful marketers in history will tell you that your greatest asset is your mailing list! If you're having trouble coming up with fresh and interesting topics, here are a few concepts to spark some creative ideas.

A properly written SEO press release can result in long lasting, quality organic search engine results, helping you rise above your competitors -- but only if you know how to optimize for the key metrics.

There are no "secrets" per se to writing online press releases that grab attention -- it's all about following a step-by-step strategy. It's a matter of identifying the different piece of a press release and then knowing how to most effectively execute each part.

Have you ever wondered how some small business owners are able to generate an enormous amount of coverage for the companies? It doesn't happen by accident. It happens by design (and hard work).

Your press release marketing success hinges on several key things -- one of the most significant is your keyword choices. Online press releases can be a powerful tool in reaching new customers and building backlinks to your site -- but leveraging strategic keywords is a "must have" for success.

Learn how to integrate multimedia into your online press releases. It will come as no surprise that videos should play a prominent role. We'll provide a few tips for improving their effectiveness in getting the word out about your company.

A common misconception about online press releases is that they are only effective for businesses that are trying to reach the entire globe. That is so completely opposite from the truth and that's why I'm writing this article today.

There are several mistakes that can sabotage your press release marketing efforts. Consider this article a provisional map that reveals common landmines on the way to writing and distributing an effective press release.

Most business owners are so immersed in the daily tasks of running their businesses that they overlook details that are interesting to others. In doing so, they miss valuable opportunities to issue online press releases that build their brands, and help them gain traction in the search engines.