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Copywriting For International Markets
Cross Cultural Marketer & International Sales Specialist Online - B2B - International Lead Generation My Professional Bio 25 Years in International Marketing and Sales My career in copywriting started almost 30 years ago, although I did not know it at the time. You see, copywriting was part of responsibilities as an international sales and marketing executive. But I also had many more responsibilities as well. Necessity is the Mother of Invention Over the years, I worked for a couple of large North American companies with small European offices and even smaller international marketing budgets. This meant two things: You had to be resourceful All printed marketing materials had to pull in sales Small budgets and high sales expectations do have a few advantages. After all, this is where I learned the value of lead generation marketing materials. It is also where I learned to see the whole picture. Everything that helps to bring in sales. And to look for everything you can tweak to... again bring in more sales. Necessity is the mother of invention, even in business... and out of the box joint venture ideas to get independent marketing studies for example. There were also a couple of other positions with small marketing budgets, but these were start-ups. Times of stimulating creativity. A French Company A few years ago, I "discovered" copywriting. Or at least I was able to put a word to the skill I had already started crafting as a marketing and sales executive. And, I decided to start my company. Yes, here in France. If you know anything about starting a business in France you would think I was crazy. But I have lived here for 20 years now, and this is home to my daughters.... the youngest one is just finishing high school, so I might become a world wanderer once again in a year or two. With my new company up and running early this year, I started by creating a Live Portfolio: Get International Clients A proprietary system for businesses to get more international sales, An international lead generation strategy with article marketing that brought in targeted leads within 3 months at zero cost. An international lead generation strategy with an Action Guide. The Get International Clients paid membership program soon to be launched. A cross-cultural communication blog to compliment the Get International Clients Business Directory. Results are better than expected. You see I created a solid business model based on my own expertise. Special Skill in Crafting International Offers As an international sales specialist, the best skill I have is the ability to identify the best way to position your offer for a different culture. During my career I noticed how more senior executives always seemed to turn to me to ask for my opinion on a certain type of subject. This is when I realized that I had a particular skill in adapting an offer. Adapting an offer that worked in one country and finding out how to make it work in another country. Another culture. I don't know exactly why I'm good at this, or where I've developed these skills. It is probably from a mixture of seeing the whole picture, thinking outside of the box, solid cross-cultural skills and international business skills. But I do know that during my career as an international marketer and sales executive, this is why people sought my opinion. And I can do the same thing for you and your business. Contact me today to find out how. Cindy King King Business Tools 4 rue des longues raies 77630 St. Martin en Bière France cindy@cindyking.biz +33 6 98 91 86 11 - In time zone GMT +1 Skype: cindyking.biz S.A.R.L. King Business Tools RCS Melun 502 284 961 Sort By: Date | Popularity
 The Natural Cross Cultural Vision of a Third Culture Kid Can Power International Business ExpansionThird Culture Kids is a term used to describe people that grew up in strongly mixed international environments. Children of parents from one culture living in a second culture, and their need to find their own identity in their specific third culture. These people see the world slightly different than others and can power your international business expansion. The Secret Way to Enter International MarketingWhat are the ways to enter international marketing? You have the same options in international marketing as you do in domestic marketing. There are many different ways to market to your foreign prospects. How to Localize Your WebsiteWhat is website localization, and why should I care about it? Read on and you'll understand what and why. International Business Through Culture Customized ContentThere are several reasons why culture customized content is worth the time, money and effort to create. This article will show you some of the reasons why culture customized content is a good international business tool. Read on and use culture customized content to gain more international clients Productivity as Seen Through Your Body LanguageBody Language experts, and out mothers, have long told us that there are some basic things that people should know and do; gentlemen shake hands when they meet, crossing your arms across your chest is a defensive posture. Read on and see what else you can slightly change to increase your office productivity. Is Your International Marketing Pipeline Working for YouInternational business counts more today than every before. It often represents more stability through times of domestic economic instability. And we are going through some unsettling times. BUT the Euro is strong, so Europeans are more likely to buy you products and services. Online Competitive Intelligence by Helen P Burwell - a Book ReviewOnline Competitive Intelligence stimulates your mind with regards to how you can go about getting information. Read on to see how you can use Competitive Intelligence to create better business strategies. Planning for Optimum Client Service for Your Online ClientsClient service is all important, especially when dealing with international clients. Follow these 8 tips to generate client satisfaction. Proper Keyword Placement on Your WebsiteProper keyword placement on your website is extremely important for your readers and for the search engines that will send you readers. Follow this list for places to locate your keywords and you can't go wrong. International Lead Generation - How to Accurately Define Your International Leadsintentional success is often stumped by faulty basic marketing. Read on and see why you need to study your international lead definition.
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