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 SEO BASICSIf you are a business owner with a website, you know that everyone is talking about Search Engine Optimization (SEO), and the positive impact it can have on your business. Is SEO alone enough to increase sales? Can you do the work yourself, or should you hire an SEO consultant? You don’t need to be proficient in web development or a marketing expert to make an educated decision about small business SEO. Interview with Social Media expert Gelie Akhenblit, Founder and CEO of NetworkingPhoenixThe importance of Social Media in today’s business world has never been more evident. With a properly developed strategy, social media provides endless opportunities to build relationships, reinforce branding and messaging, and maximize your company’s online presence, reaching an unlimited number of targeted new contacts.
I had the opportunity to sit down with Gelie Akhenblit, Founder and CEO of NetworkingPhoenix.com, one of the Valley’s most dynamic networking and social media sites. Link Building Helps Boost Search Engine RankingsLink building is a great way to add traffic to your website. Companies can set up accounts with social medias to help establish link building. Other ways to link build are by using reciprocal links with relatd companies or by article writing. These have all been proven to help expose your site to the next level. Search Engine Optimization (SEO) and the Positive Impact it Can have on Your BusinessSearch Engine Optimization is the process of securing a high ranking spot on search engine results pages. This is done by gathering data on what people search for, and what phrases or “keywords” are entered when they search. By including the keywords that best reflect your business in your website content, you can increase your chances of attracting your target market to your site.
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