David Little

New research from IHS iSuppli indicates growing adoption of digital signage around the world as professionals in the retail, hospitality, healthcare, corporate and government sectors look to the medium to communicate to audiences on the go.

Smartphones and tablets present digital signage with new opportunities to evolve. The broad adoption by consumers of media tablets and smartphones, such as the Apple iPad and iPhone, is certain to impact digital signage in ways that today aren't fully imaginable.

Digital signage communicators must begin looking for ways to leverage the ubiquity of smartphones and media tablets.

Smart TVs with interfaces based on voice control and other cool technology may one day change how digital signs integrate interactivity.

Modern digital signage players support three ways of transporting files from here to there and back again.

Keeping digital signage content interesting and up-to-date has never been easier thanks to an explosion in the availability of RSS feeds.

Enhancing digital signage content may be as simple as tapping the power of social media.

Whether working with an in-house art department or an outside agency, here's a handy checklist to make sure your digital signage content achieves what you want.

Like any other aspect of business, successfully deploying digital signs hinges on achieving an acceptable return on investment on both the technology and the content to be displayed.

There's no need to fear the cost of developing effective digital signage content if you rely on a few simple strategies.