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Deborah Young - ArticlesPick the Right Keyword Type for Cost-Effective PPC CampaignsBroad, Phrase or Exact? Knowing the difference between these keyword match types can mean the difference between a money making PPC campaign and a money pit. Creating the Right Conditions for Entrepreneurial SuccessA small moon orbiting Jupiter can teach us something about running a business. Are you following through in your entrepreneurial quest? Hard Times Give Birth to Healthy EntrepreneursYour entrepreneurial dream can become a reality during hard times. Is unemployment the foundation for being healthy, wealthy and wise? Understand Intention to Build a Profitable Keyword ListBuild a powerful keyword list by understanding the INTENTION behind search terms. Useful Marketing Tools: AddThisAdvertising is one sure way to draw visitors to your web site - but you do have to pay for those clicks, don't you? Word of mouth is free, but how do you generate that online? Here's a free tool that helps entrepreneurs do that and more. Marketing Tools: YouTube InsightIf you're playing in the online video arena with your Internet marketing campaigns, YouTube must be one of your parking places. But are you getting all you can out of those postings? Do you know which of your videos are being viewed the most? Who's watching them? Win with Measurable MarketingNo company or work at home entrepreneur can afford to lose customers, especially in a down economy, and the most economical way to keep your customer totals the same is to keep the ones you already have. Now, how do you build on that base and deliver new customers - even in hard times? Project Management for Internet MarketingCreating a new web site is a project; managing that site once it's up and running is operations. Seems clear enough, right? Those of us who live in the real world know that very often it's hard to tell when the project stops and operations begins.
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