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Deltina Hay - ArticlesDeltina Hay is the principle of the companies Dalton Publishing and Social Media Power. She has worked in programming and Web development for 25 years. Ms. Hay's graduate education includes computer science, applied mathematics, and psychology.
Streamlining Your Social Web Presence in 6 StepsWith some careful planning, you can streamline the process of keeping all of your Social Web accounts fresh and engaging without breaking your back or the bank. The trick is to make your social accounts work together. Most social sites use the concept of open source to make it easy for developers to write applications that enhance the features of the site. Social Media News Releases ExplainedThis article is a thorough explanation of social media news releases. It describes what sets a social media news release apart from a traditional news release and suggests simple way to optimize your current releases for social media and Web 2.0. Also provides examples. What are Purpose-built Del.icio.us Pages, and How are They Used?An explanation of purpose-built del.icio.us pages, including what they are and how you can benefit from using them to enhance your business or book's presence in the social Web. This article also provides thorough examples with clickable links. How to Build an Impressive Social Networking Presence, Beginning With FacebookSocial networking sites like LinkedIn, MySpace, Facebook, and Squidoo are effective outlets for finding new readers, but it's easy to find your message spread thin if you don't choose the right strategy. To avoid the scattershot approach, choose 1 or 2 social networking sites that fit your business well and invest the time to maximize your presence in them. Explore what that might look like if Facebook is one of your choices. Social Media Newsrooms: the Ultimate Web 2.0 Tool for Your BusinessImagine having just one place to send the media, prospective clients, book reviewers, or anyone who wants to know all about you, your business, or your book. That place is a social media newsroom. It lists media coverage, news releases, events, media contact information, etc., and, it also includes social media and Web 2.0 elements that allow visitors to share and interact with its content. How to Use Social Media Tools to Achieve Web 2.0 OptimizationAn explanation and outline of social media tools you can use to achieve Web 2.0 optimization. These tools include social networking, like Facebook and Myspace; social bookmarking, like del.icio.us and Technorati; RSS feeds; blogging; podcasting; virtual worlds; news aggregators, like Digg; social media newsrooms; wikis; media communities, like Flickr and YouTube; etc.
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