Denisse Michaels - Articles

Denise Michaels is a successful marketer, speaker, trainer and marketing mentor. Her amazingly helpful, step-by-step ebook, "Secrets of Money Making Sales Letters" at http://www.SalesLetterEbook.com can transform your business and cash flow. Discover Denise at http://www.MentoringwithDenise.com

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Do You Avoid People Who Are More Successful Then You?
Have you ever: • Felt intimidated by a woman more successful than you? • Turned your intimidation into a reason to avoid her? • Conjured up flaws she must have to make you feel better? • Decided you couldn't tolerate her but you didn't know why? • Or, all of the above? We don't necessarily hate... Read
By: Denisse Michaels | 09/05/2008 | Business
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"Testosterone-Free Marketing" - Marketing For Women That Really Works
Women are starting businesses in the US and beyond at twice the rate of men. So, why are businesses owned by women still often not taken seriously? I believe it's because marketing and selling is such a big obstacle for many women that they avoid it and never build the... Read
By: Denisse Michaels | 05/10/2007 | Marketing
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Do You Hate Asking For Marketing Help?
A lot of home-based business owners feel confused by marketing. Especially women, in my experience. After all marketing is a universe most of us are totally unfamiliar with. We want to get everything right and we are not as likely to shoot from the hip as men. Well, I can't... Read
By: Denisse Michaels | 03/10/2007 | Marketing
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Top Ten Marketing Tips
1. Know Your Market Many entrepreneurs have no clue who their customers are and why they really buy their product. If you say, "Everyone is my market," unfortunately no one will be your market. The more specific you get about the kind of person who buys your products or services -... Read
By: Denisse Michaels | 01/10/2007 | Marketing
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Top 10 Copywriting Tips
1. Be Emotionally Compelling Your words must have power so people take action and buy. Don't be dry, stuffy or boring. Rock their world. What you think is a little "over the top" is probably just right. Show them empathy, caring and concern that makes them feel connected and helps them... Read
By: Denisse Michaels | 30/09/2007 | Writing