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Fabienne Fredrickson - ArticlesUsing the very principles she teaches, Fabienne Fredrickson went from a mediocre private practice to a practice that was bursting at the seams, in less than 8 months! She then did it again with a second practice a year later, again filling it to capacity in less than 8 months.
Fabienne Fredrickson is the founder of ClientAttraction.com and creator of The Client Attraction System™, the most complete one-on-one Client Attraction training program for private practices and small businesses in North America. Fabienne is also the celebrated author of the Client Attraction Home Study System™ entitled “How to attract ALL the clients you need” and “The Secrets of Networkers". Fabienne is known for combining a unique blend of innovative, straight-shooter, no-fluff strategies that really work, with an endless compassion for small businesses owners that are rarely seen together. Her high-energy, cut-to-the-chase style keeps her audiences literally spellbound and taking copious notes. Fabienne’s motto about filling one’s practice quickly is, "If I can do it twice, you can do it too!" and her unique ability is getting people who’ve never had real success in attracting clients to take immediate action on a systematic basis to produce a full practice with more clients, in record time, every time. She is a well known and respected expert on marketing for small businesses and speaks nationally to audiences whose members are looking for more clients, in record time, every time. Break Down Their 5 Most Common Objections and You'll Sign On More ClientsYou'll always get objections. Let's face it. You may have the world's best service, the best product available in your category or industry, but no matter what you do, no matter how good you are, you're always going to have to deal with objections. Put your marketing on AutopilotWould you be surprised if I told you I've actually mentored a LOT of marketing consultants and business coaches who help others build their businesses? Many of these consultants and coaches come to me because, even though they know how to put these steps into practice, they still don't have a full practice, or at least not consistently. WHY? Client Attraction Should Be Your First Priority (Unless You Want To Go Broke)Let's face it, most solopreneurs put marketing on the back burner, something they get to only once they've put out all the fires that need to be put out, once they answer each and every e-mail in their inbox, once they've sent every client what they promised to send. Become The ONE With The Flashlight In A Dark Cave (You'll Never Be Without Clients)While the media is searching out anything to create panic in the eyes of consumers, I want you to think about your own life. When you went to the mall last time, was it empty? What about popular restaurants? Could you hear crickets chirping? Personally, everywhere I go, I'm still waiting in line, I still wait ten minutes for a table, and I'm seeing people STILL buying a lot. Patience and Perseverance Are Essential Ingredients to BIGTIME Success"The day you plant the seed is NOT the day you eat the fruit. Don't worry, don't get frustrated, be persistent. It's on its way to you." That's a thought that always stays with me in taking my business (or one of my clients' businesses) to the very next level. Thing is, we're conditioned through the media that everything is supposed to happen miraculously quickly in our lives: Think Like an Instant BillionaireIn sifting through emails from a recent R&D survey I launched, I read the responses, and honestly, I wanted to cry. Don't get me wrong. It's not that I haven't been aware that most solopreneurs have very low expectations of what could be made in self-employment (I've been at this for almost 9 years after all!), but I just didn't know how LOW. The 'perception of 1ncrease' Gets You More ClientsToo many solo-entrepreneurs, especially women, tend to downplay their successes. They either don't stop long enough to see how much they've actually accomplished, or they're too shy to share with others how well things are going, for fear of bragging. Prosperity Comes From Overcoming Fear (so Do Clients)Even though I'm totally unplugged from what's going on in the world, by choice, stuff is still trickling in. You see, I've made a conscious choice for years not to listen to the news, read the papers or listen to talk radio. Authentic Marketing (and Success) Require You to Look WithinLet's face it: being self-employed, our businesses are fundamentally a reflection of every part of us. It's not like working for a corporation where you don't really control the outcome of the business unless you're at the top. Who you and I "are" as people literally affects our businesses, every day, every minute, every second, with every breath. It All Has to Match if You Want to Create the Ideal BusinessThere are some solo-entrepreneurs that market 'til they're blue in the face, and STILL don't attract ideal, high-paying clients. They're seemingly doing all the "right things": they've got marketing materials, marketing plans, they're speaking, networking, etc. and yet producing no real results. (Are you one of those?)
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