Helen Hecker - Articles

How to Choose Your Specialty Gift Baskets for a Gift Basket Business, Gift Shop, or Sideline

If you have an existing gift basket business, or are planning to start up a gift basket business or home based gift basket business or just add a sideline to a business you have now, one of the most important things to consider is the type of gift baskets you'll offer. Read

By: Helen Hecker | 08/12/2006 | Home Business

How to Sell Cookbooks - Old, Rare, Used, Vintage & Antique Betty Crocker, BH&G & Others

You may be one of those people who have collected cookbooks over the years that ended up, used or unused, gathering dust on bookshelves or in boxes piled up in the attic, garage or basement. Old, rare, classic, vintage, antique and collectible cookbooks can be a hidden source of instant cash. Read

By: Helen Hecker | 08/12/2006 | Business Opportunities

Free Co-op Mailing Listing Service Helps Book Publishers & Self Publishers Sell Books

Publishers know they can save a lot of money joining others in joint or cooperative mailings. Co-op mailing is not a new concept or idea, but finding other publishers who want to mail to the same lists isn't easy. Read

By: Helen Hecker | 08/12/2006 | Publishing

Direct Mailing List Tips Self Publishers & Business Owners Must Know

Many self publishers, book publishers, entrepreneurs, and home-based and small business owners are in the dark about mailing list rentals -- how to order targeted, direct mailing lists - say for a direct marketing campaign, what to look for, and what to beware of. Read

By: Helen Hecker | 06/12/2006 | Publishing