Free Online Articles Directory
Home Page  Intrigue Design |
|||||
 |
Intrigue Design - ArticlesIntrigue Design was founded in 2005 by entrepreneur and marketing enthusiast Benjamin Donley. It was Ben’s vision to create a company that provides highly effective marketing strategies and creative services to fill the void between the “mega” ad agencies (mostly focused on Fortune 500 companies and Retail) and small graphic & web design firms with limited knowledge and experience in result-oriented marketing and branding strategies.
7 Reasons not to Try ‘handling’ Your DesignWhether the measure is cost, effectiveness or long-term ROI, outsourcing is the clear winner. If you want your brand to generate sales and profits, here are seven reasons to outsource. 7 Essential Conversion TechniquesOn average, you have roughly seven seconds to get your message across before the end user abandons your website for one of your competitors’ sites. We have created simple guidelines for what should—and, more important, should not—be featured on your homepage, so that you can convert regular traffic into revenue. 23 Marketing and Branding TipsMarketing 101: Develop a powerful and compelling core message.
“Say something, say it well, say it often.”? Why should customers buy from you? Why should they even take a second glance? You need to build a powerful message that gets key points across without clutter … because clutter is what leads to abandonment. Although this is the essence of a successful branding and marketing campaign, you’d be surprised how many companies fail to grasp this concept. Synchronizing Your Brand Image With Your Customers’ Buying HabitsWhat do customers see when they interact with your brand? Are you projecting your ideas or taking the time to discover and listen to your customers’ wants and needs? In order to achieve success in marketing, it is critical that your image and message are based on what your customers are looking for from the outside looking in, not what a company wants to project from the inside out. Slow Economy? Keep on Marketing!With consumers and businesses being hit with rising gas prices and a stagnant economy, it is easy to assume that we are either in a recession, or heading in that direction. Either way, you need to understand some key marketing facts to be sure that your business thrives in a less-than-optimal economy. How Can Your Brand Create More Revenue?Consumers today are much more sophisticated in their buying processes than they were 10 years ago. At the click of a mouse they can access vast amounts of information and choose from dozens of purchase options. With more than 80 percent of consumers visiting Web sites BEFORE they make purchasing decisions, a positive first impression of your brand image and message is critical to the sales process.
|
 |
|||
|
Article Categories
|
|
||||
|
|
|||||
