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Jacqueline Benjamin-Thomas is the co-publisher of People You Need to Know, a premiere business spotlight publication. She is also the co-author of Grow Through It & Lead, an inspirational book on getting through tough times. Jacqueline invites you to visit her business website at http://www.sparkplugpeople.com and discover some of the top professionals you need to know in metro Atlanta.
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![]() Become a Business Celebrity and Boost Your ProfitsEveryone knows that entertainment and business celebrities generate a lot of revenue. I believe all business owners who adopt the “celebrity model” can boost their businesses to the next financial level. ![]() The Awesome Power of PublishingTo publish means to "make public." Every publisher plays their own part in shaping the world. The power is in your hands! ![]() Getting Other People to Say Your NameIn today's marketplace, it's easier than ever to get lost in the crowd. What will it take to stand out? Sometimes you'll have to revisit the simple rules of advertising to help you find the answers. ![]() Your Market is Waiting ...Are You Ready?A recent UCLA study showed that 85% of decisions are made with the eyes. Because a large part of your advertising will appear in print, you can’t cut corners when you create your advertising campaign. A poorly designed ad shouts, “We’re amateurs. Feel free to take a chance with us, but don’t expect much.”
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