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![]() Jay Leisner - ArticlesJay Leisner is the president of Sylvina Consulting.
Sylvina Consulting is a resource for network marketing, MLM, and party plan direct selling companies. They assist new businesses at every stage of development (from concept stage onward) and existing firms at every stage of growth. Jay has 22 years of unparalleled business experience and success in the direct selling industry. In true entrepreneurial spirit, Jay's decision to launch Sylvina Consulting in 1999 was driven by what he saw as a need in the marketplace for answers, advice, and solutions. His in-depth experience working with major companies and new enterprises, his broad knowledge of this marketing channel and his understanding of many types of businesses, have earned Jay the respect and admiration of direct selling companies, peers, and employees alike. Direct Selling Differences: Network Marketing and Party PlanAs business consultants, we are often asked about the differences between a network marketing company and a home party plan company. Both types of companies have independent sales representatives who earn commissions on personal sales and bonuses on the sales of others. However, there are important differences between them in naming conventions, sales techniques, compensation, productivity, and characteristics of customers. Business Partner DecisionsJust like marriages, business relationships can break apart for fundamental reasons. Whether you’re in search of new business partners or you’re already hooked up, there are smart things you can do now to strengthen these relationships.
This article contains some important tips on how to protect your business from the risks of business partnerships. Why Hire a Direct Selling Consultant?It makes good sense to enlist outside help, not only to make sure you’re on the right path with your business, but also to point out to you things you ought to know.
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