Free Online Articles Directory
Home Page  Jerry Bader |
|||||
 |
More About MRPwebmedia
People ask, "What do you do?" You could say we inform, enlighten, innovate, and create; you could also say we deliver our clients' marketing messages in memorable ways using video, audio, webmedia campaigns and websites; all created in-house from concept to implementation, from graphic and motion design to Web-design, from script writing to video-production to post-production, from music composition to signature sound design.
What do we do? We motivate action by speaking to your audience's real needs. We tell your story so your brand, your message, embeds in the minds of your clients. We are corporate storytellers.
Sort By: Date | Popularity
 The Brand Story Web Marketing ProcessIf websites have one overarching goal it is to create confidence in whatever the website is promoting and who's promoting it. It doesn't matter if it's a product, a service, a sales campaign, or an idea, if the presentation is not minimally credible or optimally motivational, then it fails as a means of marketing communication. How Much Face-Time Does Your Website Need?How much time does it take your website to deliver your marketing message? Assuming the site traffic you generate is the least bit interested in what you have to say, how much of what you're saying do they remember, or more to the point, how much do they need to... Web-Marketing Analysis QuestionnaireYour website presentation is how you tap into your audience's subconscious desires. If the feature-benefit approach hasn't yielded the results you want, perhaps it's time to try something different, and that starts with asking the right questions. Web-Marketing Analysis QuestionnaireYour website presentation is how you tap into your audience's subconscious desires. If the feature-benefit approach hasn't yielded the results you want, perhaps it's time to try something different, and that starts with asking the right questions. 8 Brain-Branding Web Presentation Concepts, Part IIIn '8 Brain-Branding Web Presentation Concepts, Part I' we discussed the first four brain-related marketing concepts that if incorporated into website presentations help generate brand preference purchase decisions. Part II continues with the next four concepts.
5. Cognitive Itch
James J. Kellaris, Associate Professor of Marketing at the University of Cincinnati College... 8 Brain Branding Website Techniques Part IAccording to eMarketer August 2008 video ad spending will increase a thousand percent over the next five years. This means Web video is on the way to becoming the must-have Web presentation tool.
Some may see video as merely the next trendy marketing tactic that you should have because everyone else... A Case For Marketing Experimentation: Making Failure Work For YouWe all know what success is: it's meeting goals and expectations based on how we define them. But do we learn from success? In most cases no. In fact success establishes the status quo, ingrains conventional wisdom, stifles innovation and creativity, and promotes the repetition of the same methods, technologies, and ideas that have always been used, even when those methods no longer work. The Art Of The Sale: Developing Website ContentYou need to ask yourself why do I have a website; what purpose does it serve, and what do we expect to achieve? Only after you've answered these questions can you develop appropriate content for your site. Seven Words That Will Make Your Website Worth ViewingI've been thinking, what are the seven most important words associated with Web-marketing. I'll give you a hint: Search, Engine, and Optimization don't make the cut. So what words do make the list? What are the seven words that will make your website worth viewing? The Plan - 4 Steps to a Website BrandDo you have a plan? Most companies spend a considerable amount of time, energy, and money planning what to do and how to do it.
Let's say you need a website, so you develop a plan, present it to a bunch of website designers, and get quotes or proposals. You're not...
|
 |
|||
|
Article Categories
|
|
||||
|
|
|||||
