John Landrine
Total live articles: 8
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Summary
John Landrine is a former CEO/GM for ExecuTrain Corporation with 25 years experience who provides article, book and e-Book writing and ghostwriting with strong SEO, keyword dense content. John also produces high quality self-help and motivational writing and training. He can create training manuals for entry-level to advanced direct sales and telephone sales training, motivation and consultation. In addition John can supply professional sales presentations, sales manuals and collateral, sales and marketing strategy, planning and design and database/CRM training.
Experienced
ExecuTrain Corporation is one of the worlds largest I.T. solutions providers as well a Business Skills training company. Before ExecuTrain, John was Vice President of Sales and Marketing for NetMagic Systems, Inc., a software developer and solutions provider. With over 25 years successful experience in sales, sales management, marketing, training, lead generation and business development, John has hired and trained hundreds of professionals, worked with dozens of Fortune 1000 firms and published dozens of articles on sophisticated direct sales, telephone sales and prospecting techniques in major publications such as Selling Power Magazine, Direct Marketing and Life Insurance Selling.
Distinguished
A nationally recognized Motivational Speaker, Sales Trainer and Telephone Sales and Appointment Setting expert, John created the renowned training course, "How to See on the Telephone," that teaches Psycholinguistics: the study of tones of voice and pace of speech.
Qualified
A qualified instructor and speaker on Sales, Presentations and Business Communication Skills, John also helps clients with Sales Training and Employee Manuals, Database Marketing/CRM Training, Business Development, E-Mail and Internet Marketing Campaigns and with Business and Marketing Plans.
Accomplished
John is also an accomplished writer/ghostwriter of books, articles and e-books with strong SEO, keyword rich content on business, self-help, creative fiction and non-fiction and Christian related topics.
John resigned his position at ExecuTrain to pursue a life-long calling to the Gospel Ministry in semi-retirement, but still lends his expertise to business America via high-level consulting, freelance writing, training and speaking.
All sales training and consultation comes from real-world, first hand experience as a sales person, sales manager, VP of sales, sales trainer and motivational speaker, general manager and CEO.
Recent Activity
Unlike most of the old tips, tricks and magic scripts that claim to make you a telephone-prospecting guru overnight, this one word added to your introduction will give you instant creditability and dramatically increase your effectiveness in setting appointments on the telephone.
Do you feel that your sales team needs constant motivation or that you have to pump-them-up just to meet minimum sales quotas? There is always a need for continuous positive and constructive input from sales management, but your sales force should never become completely dependent on motivational food alone. If you feel sales production rises and falls according to the amount of handholding or cheerleading time the sales team receives, then you need to build your team on a motivation!
Often our children ask questions or make comments that seem to go beyond their scope of knowledge and understanding and, of course our response is usually to dismiss such remarks as humorous, coincidental banter since the child could not possibly comprehend the true meaning of their words. However, is it possible that sometimes our children can simply see things a bit more clearly than we as adults?
Ever thought you ran into THE nightmare prospect? Check out King Kong. This funny story exemplifies why it is important to never prejudge if the prospect will buy. Just do your job and ask for the order.
Do people feel like you talk "down" to them whenever you open your mouth? Do you ever feel like you cause animosity and anger just by answering a simple question? The wrong word or tone of a word can cause misunderstandings, ill feelings and resentment, producing communication barriers that cost your organization more money than server downtime. It is essential that you approach and communicate effectively with your Front Line people.
One of the main reasons sales people do not properly qualify for the true decision maker is because many sales people still operate under the old Smile and Dial mentally. Out of fear of failure and the expectation of rejection, sales people, often intentionally fail to properly qualify or identify the true decision maker. Though the method taught in this article may seem a bit radical to some, but it works!
Ever wonder why some prospects will tell you they are not interested before they have any idea of why you called? Cold calling or warm calling, if you use the telephone for prospecting, you need to learn how to get rid of the old smile and dial, money mouth routine.
You obviously can't close every sale. However, of the hundreds of closes on the sales scene, I've found this one helps the prospect sort out the issues involved in making a buying decision. Try this and you will close a few sales that you thought were lost.
