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![]() Karen Friedman - ArticlesKaren Friedman is amoung the leading communications coaches in today's business world whose techniques are successfully used by thousands of people across the globe. Founder of Philadelphia based Karen Friedman Enterprises, Inc., she counsels spokespeople, newsmakers and executives to make the most of every interview, appearance and presentation.
Executive Presence: 12 Steps to Get It and Keep ItHave you ever wondered how to develop executive presence? Is it something you can learn or do people just come by it naturally. Mastering executive presence is not as tough as it sounds. This 12 step plan will help you become the leader others want to follow A Slam Dunk on a National Stage: Lessons Learned off CourtOff court preparation for the 2009 NCAA Men's Basketball tournament provides numerous lessons for communicating in business. A proactive approach by Villanova University created trust, respect and partnerships that allowed the University to tell the story it wanted to tell. Good Night. Good Luck. Does TV News Still Matter?In today's age of social media, I've wondered just how relevant TV news really is? This in-depth article poses that question to numerous experts who provide insight and understanding critical to today's business world. What Every Executive Needs to Know About Scoring Media CoverageThis is for every business professional who wants to score more news coverage and learn how to position themselves as a resource for reporters One Size Doesn't Fit All: Reporters Come in all Shapes and SizesIt may come as a surprise that reporters don't sit around planning how to get you.Instead of wasting energy trying to identify an upcoming sneak attack , think of reporters as people who simply want to know what you would want to know if you were a reader, listener or viewer. When you learn to do that, you can prepare in advance. This article will help you recognize a wide variety of reporter styles How to Get Great Results with Media: 8 Simple Steps to Talk to ReportersTalking to reporters is not as easy as it looks because it is not their job to promote you or advance your agenda. This article provides 8 simple steps to help the reporter help you tell your story. Limited Attention Spans: How to Stand Out in the New Age of MediaIn this new age of media generated limited attention spans, being quoted doesn't equal credibility. As blogs, podcasts and social networks compete, fact and fiction frequently blur as the media tries to cut through the clutter and attention-seekers clamor for press.So,how can credible voices become the go to source who's quoted on the front page? Presentation is EverythingHave you ever spoken to a group of people, only to get a blank stare? Remember...the one where the person in the front row fell asleep? Is it your subject? Or is it you? Whether presenting one-on-one or to a group, many speakers drone on and on, unaware that people are tuning them out. This article will show you how to engage, connect and be more interesting to others when you speak. Smile, You're on Videoconference! Overcoming Obstacles When Job InterviewingIn today's tough economic times, companies are cutting back and looking for ways to save money when interviewing prospective job candidates. For many, that means being interviewed by satellite or video conference. How can you shine? What do you need to know about making a good impression from miles away? Media Trainers:journalists Should Thank ThemIn a recent edition of the Columbia Journalism Review, well known journalists complained that as a growing number of media trainers teach spokespeople to twist interviews, dodge questions and seize control of interviews, the public is suffering. To quote 20/20's John Stossell: "Give Me a Break!" Read on to find out how good communication training makes a difference for all of us.
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