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 Write Effective PPC Ads - Keep These 6 Tips In MindGoogle's recent changes to AdWords make it easier for novices to get started with pay per click advertising. But if you've never created a PPC ad before, the task can seem a little intimidating. 8 Steps To Getting Your Web Site CrawledEvery SE has its own web crawler program and its own formula for ranking pages. However, while page factors might be ranked differently by different engines, the idea behind the web crawlers is basically the same. Getting your site crawled often is a good indicator that the SE finds your site important. Proven Formula For Setting Your 2009 Income GoalsI just finished up my business plan for 2009 (and if you haven't updated your 2009 plan yet, I urge you to get started soon!) and I'm working with several clients to update their plans also. One of the roadblocks many of clients run into is the difficulty of setting concrete goals and objectives. 8 Copywriting Tips The Pros UseMy most popular service lately has been copywriting, both for online web pages and offline sales letters. Whether you're a service provider or a retailer, a solidly constructed sales letter (or better yet, a three-letter series) can work for you... How To Market In A Bad EconomyDoes this sound like you...the economy is going south, and you're starting to panic. You're worried about the financial health of your small business. You think about slashing your prices to stimulate your sales. You assume you need to cut back on your... Automatic Income For A Down EconomyI don't know about you, but I get a little annoyed by the big-name pundits who declare "I refuse to participate in the bad economy." Sure, it's a great philosophy, but for the small business owner who sees his income shriveling away, who has to lay off long-time staff members... 3 Simple Steps for Gathering Effective TestimonialsI've recently suffered a computer crash, and one of the folders that wasn't backed up was one that contained all my testimonials. So I'm now on a mad-scramble to try to acquire new testimonials to use... Your 5 Day Marketing PlanUnfortunately, since many small business owners don't consider marketing as a core business activity...it's often the task that gets set aside when time is crunched. But by taking just a few minutes to plan ahead, your future marketing activities can go much smoother; you'll be able to complete your marketing activities quickly and easily. Tell Them Why They Should BuyOur customers don't know our products inside and out. They do not make the mental leap from features to benefits. We need to show them, to spell out exactly what our product or service will do for them. 12 Tips To Get The Most ROI From Your PPCPay Per Click campaigns are not set it and forget projects. Without advanced planning and continued monitoring, they can become extremely unprofitable. Use these proven techniques to squeeze the most ROI out of your PPC:
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