Kim Klaver - Articles

Kim Klaver is Harvard

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And The Leading Cause Of Stress Is...
"Reality is the leading cause of stress among those in touch with it." - Lily Tomlin Compare two lists of ten ways to cut back on stress. List #1. Top item: Find An Outlet - A hobby, like fishing List #2. Top item: Be passionate - About how your work improves people's lives Which... Read
By: Kim Klaver | 30/03/2007 | Marketing
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The Great Players Of The World.
Doug Rushkoff ("Get Back in the Box") is not the only one who insists that the work one does can and should indeed be something YOU so enjoy that it feels like play - not something to be "compensated for" because it's so dreadful, and so non-motivating that you only... Read
By: Kim Klaver | 30/03/2007 | Marketing
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More Women Giving Up Work Outside The Home
The New York Times reported that women are "stretched to the limit" raising a family and working outside the home, and that they are choosing to stay home more these days, after four decades of marching to work. "Most of us thought we would work and have kids, at least that... Read
By: Kim Klaver | 29/03/2007 | Marketing
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What Else Could Come Stuck To A Pop Bottle?
So, you're looking for innovative ways to introduce your product and not be just another one of the hundreds out there? How can you stand out? Here's a unique idea cooked up by a college student in Australia. She wanted to introduce a new little magazine, and wanted to bypass the usual... Read
By: Kim Klaver | 29/03/2007 | Marketing
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For Love Or Money?
On a call the other night, one gal said she was changing companies because the one she was with wasn't paying enough for amassing customers, which is what she wants to do in her networking business. She's one of those who likes to find a product she loves, and then get... Read
By: Kim Klaver | 29/03/2007 | Marketing
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Did We Fall Out Of The Box?
In his delightful and thought provoking book, Get Back in the Box, Doug Rushkoff explains how so many American companies have become the faceless, soulless things we love to hate. When there's no one running the show that loves doing the thing the company is supposed to do best, e.g. make... Read
By: Kim Klaver | 28/03/2007 | Marketing
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How Would You Improve It?
You have ideas. Ideas about what can be done to improve Network Marketing. For example, what do you think can be done to: 1. Improve its image. 2. Improve the results you are (not) getting. 3. Improve how they pay you. 4. Make it so it's more fun to do it. 5. Attract better people. These are... Read
By: Kim Klaver | 28/03/2007 | Marketing
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On Language Women Hate...
Even though the business of direct sales and network marketing is made up of 80% women, the language used in front of the room and on websites, in autoresponder emails and everything else from corporate and upline is basically male. Business as the art of war. Language such as "We're going to... Read
By: Kim Klaver | 09/03/2007 | Marketing
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What Makes Nm Good? Pt. 2
"I felt that I could make a difference. That's the best reason to go into business -- because you feel strongly that you can change things." -Richard Branson, chairman of the Virgin Group, a privately owned conglomerate that has spawned such companies as Virgin Atlantic Airways, Virgin Interactive, Virgin Megastores, and... Read
By: Kim Klaver | 08/03/2007 | Marketing
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Did You Ever Have Lunch With An Old Friend Who Called...
And you spend a wonderful couple of hours catching up on husbands, children, the problems, the good things, like... Your friend has lost 35 pounds since you last saw her a few years ago, and she tells you how she did it with this wonderful product that finally worked for her.... Read
By: Kim Klaver | 07/02/2007 | Marketing