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Seniors watch more television than any other group. But unless you've got a ton of cash, let's uncover the more cost effective ways to market to seniors. You can affordably build an effective senior market campaign around newspaper, radio and direct mail.
Under the Pension Protection Act of 2006, there are some new items beneficial to IRA owners that the average IRA owner will miss: First, if you leave your employer and you had a tax sheltered annuity (typically the type of plan at school districts and
The needs of people in retirement or about to retiree are different than those of baby boomers. Yet all you see in articles is advice for baby boomers on how to prepare for retirement.
Some people in sales think a lead is a name from a list. That's not correct. A name from a list is not a lead--it's a suspect, a total stranger and it does not matter if they meet some criteria (e.g. age, occupation, net worth).

