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Lori Olson - ArticlesCreated a consulting &marketing firm that helps small businesses develop strong online presences w/a team of 250 professionals who analyze &implement SEO, SEM, PPC Campaign Mgmt, Social Media Optimization, Copy Writing & Web Development strategies.
How Secure is Cloud Computing?As cloud computing is becoming increasingly tossed around by small businesses, many owners may still be wondering what it is and how secure it can possibly be. This uncertainty may prevent small business owners from benefiting from all cloud computing has to offer. Drop Shipping BasicsNewcomers to ecommerce are often overwhelmed with figuring out the steps that need to be taken to start selling merchandise online. Here are some basics on drop shipping (just one type of online monetization model), which will show the newcomer how easy it is to get started with ecommerce. 2 types of Article MarketingMany online small business owners are familiar with the idea of article marketing. But for those who are not, here is a quick recap. Outsource SEO; it's getting just too complicated for small businesses to do it right themselvesThe Internet is still in its infancy and search engine optimization is not going away anytime soon. It too is going to evolve and grow expand; becoming even more intricate than it is even now. Buy Web Site Traffic to Boost Your Efforts and Your SiteOne way or the other everyone online will buy web site traffic. You buy it with your time, energy or money. Every business owner needs to assess how these resources need to be allocated. The best way to determine this is to evaluate the highest and best use of each. Strategies for Competitive Advantage in Small BusinessYour competitive advantage begins when you adapt an internal "can do" attitude which inspires you to go "above and beyond" the call of duty to your customers. But which ones? It may often be forgotten, but every small business owner needs to be aware of the two sets of customers that must be pleased in order to achieve a long term competitive advantage. Creating a Great Ezine ADEzine ads that are well constructed and placed in the right locations in the right ezines will give you a high ROI. In order to get it right, however, you do need to know a few things. Small Businesses Need an Integrated Marketing ApproachIn order to truly optimize online marketing efforts, startup businesses and existing small businesses need to have an integrated marketing approach. Isolated marketing campaigns that have a busy owner at the helm can never be as effective as a fully outsourced search engine marketing campaign that considers and weighs both the needs of small business and their target markets. Outsource Source SEO to Save Time, Energy and MoneyThere are many compelling reasons to outsource SEO work rather than attempting to do it yourself or have it done in house. They all have to do with how a solo entrepreneur, startup business or an established business wants to spend time, energy and money. Not to mention the simple fact that for most folks, SEO is just plain tedious and boring. Six Great Career Development ResourcesHere are 6 great websites to help you with your career planning. Only 1 of these offers job listings. The others are aimed at helping you with all the other considerations that accompany making career decisions; whether you are just starting out or making a radical change.
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